POSITION SUMMARYEstablish global brand strategy in alignment with therapeutic area innovation strategy and asset growth strategiesLead initiatives that contribute to the commercial success of on-market products globally including prioritizing markets and customers to supply, resource, and maximize marginLead post-launch global tracking studies, identify opportunities, and maximize commercial potentialSupport demand forecasting and documenting assumptions for key brands on-market brands, engaging with Strategy, Manufacturing and Commercial colleagues in key marketsSet brand/category ambition and mid to long-term visionLead LOE planning for key brandsCoordinate and guide commercial activities to ensure alignment with the global brand strategy, such as Strategic Pricing, KOL activation, Global Strategic Account strategies, Field Force Effectiveness initiatives, Media, PR, Congresses, and Demand Forecasting and Supply.Partner with above-market global teams, such as Global Medical Affairs & Global Outcomes Research, Global Strategic Accounts, Strategic Pricing & Revenue Management, Learning and Development, Customer Engagement, Digital Platforms. With the support of these teams guide & coordinate the development of required initiatives for key brandsProvide strategic guidance to Customer Engagement Teams to develop 360 Customer Engagement campaigns, assets and content creating a consistent omnichannel customer experience.Lead internal communication of global portfolio brand strategyAct as first line for GMS and Regulatory questions for inline key brandsEnsure that the key global portfolio objectives are being achieved and results are deliveredMaintain strong operational relationships with the global commercial leads to ensure that market knowledge is continuously being developed and up to date.Provide project and program management leadership through prioritizing and overseeing multiple work streamsORGANIZATIONAL RELATIONSHIPSInternal:Country Commerical and Medical teams and Business Unit Directors, Country leadership, International COE enabling functions, Global Medical Affairs, VMRD, VMRA and GMS.External:Global Market Research and Creative Services agenciesRESOURCES MANAGEDFinancial AccountabilityAccountable for the effective spend of a marketing development budgetSupervisionThis position does not have line management responsibility but will be partially supported by a Launch Manager in the teamEDUCATION AND EXPERIENCE.Level of education and qualification:BS /BA and relevant experience (Animal Health, Consumer Healthcare or Human Rx Pharmaceuticals) required. MBA preferred. Experience of both Vet/Medical Professional and Pet Owner / Consumer marketing required.10+ years of related experience and a proven record demonstrating successful branding, strategy development, and communications management.Excellent knowledge of commercial operations particularly of the animal health industry is desirableExtensive capabilities as commercial/marketing leader, ideally as Senior marketing role strategic or operationallyP&L and operating budget managementStrong financial analysis skills and proven ability to manage budgets and expenses.Experience working with cross-functional teams in developing and executing brand strategies, programs, and tactics to achieve and surpass market share and revenue targets.Demonstrated ability to be a team player and player/coach.Ability to organize and prioritize multiple projects in a fast-paced, dynamic environment.Ability to oversee complex, cross-functional projects that require input from many internal and external stakeholders.Professional experience/capabilities:Delviers results through othersPossesses in-depth knowledge and expertise in marketing disciplines; brand management; market research; communications strategy; customer insight; and marketing material development.Strong analytical thinking, attention to detail, and problem-solving skills.Strong oral, written, and interpersonal communication skills; strong negotiation/persuasion skills.Strong computer skills (MS Office and ability to learn Zoetis systems).Ability to exercise good judgment and make thoughtful, fair decisions based on relevant information.Ability to interact with/influence peers with confidence and conviction.Outstanding communicator internally and externallyProven to produce outstanding results as a leader of teams/projectsAbility to organise and prioritise multiple projects in a fast-paced, dynamic environmentStrong networking skills, builds successful and effective relationshipsTECHNICAL SKILLS REQUIREMENTSSkills & Capabilities:B2B Professional marketing, Medical Marketing & Medical education, Consumer Marketing, Global/Regional Brand Strategy, Marketing Campaign development and execution, Omnichannel MarketingPHYSICAL POSITION REQUIREMENTSOffice based with occasional travel.About ZoetisAtZoetis, our purpose is to nurture the world and humankind by advancing care for animals. As a Fortune 500 company and the world leader in animal health, we discover, develop, manufacture and commercialize vaccines, medicines, diagnostics and other technologies for companion animals and livestock. We know our people drive our success. Our award-winning culture, built around our Core Beliefs, focuses on our colleagues' careers, connection and support. We offer competitive healthcare and retirement savings benefits, along with an array of benefits, policies and programs to support employee well-being in every sense, from health and financial wellness to family and lifestyle resources.Global Job Applicant Privacy Notice