JOB DESCRIPTION About The Team: This is a unique opportunity for a data and growth-focused candidate to help us build data-driven insights that help develop strategies to grow and optimise our business.
You will join the Ireland Marketing team, reporting to the Head of Marketing.
You'll be an integral part of a high-performing team where collaboration and focus are key to achieving our growth goals.
We foster an engaging and supportive environment where every team member feels valued.
You'll become a trusted adviser to Marketing and the Ireland Leadership team by understanding, shaping and solving analytical business challenges, jointly formulating and developing growth strategies.
At HelloFresh, we are data-driven and performance-focused.
We thrive on seeing the measurable contributions of our efforts to the overall success of the business.
It's this connection between our work and its impact that fuels our passion for growth and innovation within the Marketing team.
About the Role: We are seeking a highly agile, strategic and data-driven Marketing Analytics Manager to help build marketing strategies to grow and optimise our business.
What You'll Do: Business Strategy:Take a proactive, in-depth approach to analysing performance metrics to uncover gapsand opportunities for market growth.
Effectively communicate insights to the Ireland Leadership Team and provide strategic, actionable recommendations.
Performance Tracking: Measure, benchmark, and monitor the performance of our Marketing, proactively identifying opportunities to improve KPIs.
Take full ownership of maintaining and optimising core marketing dashboards while analysing the performance of the referrals programme.
Propose and implement data-driven initiatives to drive continuous improvement and business growth.
Channel Analysis: Support the Marketing team in developing and maintaining channel-specific dashboards and reports to effectively monitor, optimise performance, and ensure accurate reporting.
Investment strategy