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Content strategy, lead

Yuno
Content strategist
€60,000 - €80,000 a year
Posted: 11 September
Offer description

Overview

Join to apply for the Content Strategy, Lead role at Yuno

Yuno enables any company to accept all available payment methods and manage fraud detection and prevention through a single integration. Our strength is in our people, founded by a team of experts in the payments and IT industries. Yuno has built a high-performance payment orchestrator. Our technology gives companies access to top payment capabilities, allowing them to engage customers confidently and manage global business operations seamlessly. Interested in joining a fast-growing fintech company? Keep on reading and discover how your future will be with Yuno. Shape your future with Yuno! We are orchestrating the best high-performing team!

If you are a Content Writer ambitious and passionate about innovation, joining Yuno will allow you to transform your passion into real high-impact solutions. At Yuno, every role impacts the payment revolution. As a Content Writer you will focus on creating engaging, informative, and compliant content that simplifies complex payment processes, promotes products, and enhances customer understanding and engagement.


Responsibilities

* Content Strategy Development: Develop and execute a global content strategy tailored to specific regions, verticals, and stages of the customer journey – ensuring content builds brand awareness, drives engagement, and supports conversion across the funnel
* Demand Gen Content: Collaborate with growth marketing team on demand gen content, creating content that will be used for lead generation and engagement
* Written & Video Content: Produce multiple forms of content – long-form, short-form, and video – to engage prospects across mediums. Produce event slide decks and customer case studies
* PR Content Writing and Messaging: Write original, high-quality content that adheres to best practices and quality standards, ensuring consistent messaging and positioning across all platforms
* AI-Driven Content Scaling: Leverage AI tools to accelerate content production while maintaining quality and creativity
* Customer Case Studies: Create impactful success stories in collaboration with Key Account Managers to showcase Yuno’s value and ROI
* Brand Awareness and Positioning: Develop content that enhances brand visibility and resonates with the B2B audience, contributing to the overall brand awareness and positioning in the market
* Customer Insights: Utilize customer insights to inform content creation, ensuring that messaging is relevant and impactful for target audiences
* Content Optimization and Distribution: Continually analyze content performance, implement optimization strategies, and determine the best methods for distributing content to diverse audiences to maximize reach and engagement
* SEO, and Brand Visibility: Identify SEO opportunities and contribute to lead generation team, measuring the impact of content to drive brand visibility and achieve growth objectives


The Skills You Need

* Native in English is a must. Advanced in Spanish,Portuguese, German and/or French is a plus
* Experience in fintech or payments is a must. At least +5 years of experience in copywriting, preferably within SaaS or digital marketing/advertising
* Familiarity with AI tools for content creation and scaling
* Exceptional writing skills, mastery of language, grammar, and storytelling techniques
* Experience producing webinars, comfort with being “on camera”
* Creativity and originality to craft engaging and unique messaging
* Strategic thinker, aligning copywriting with broader marketing objectives and audience preferences
* Comfortable with data and analytics to inform and optimize copywriting decisions
* Collaborative spirit, contributing to cross-functional teams and valuing diverse perspectives
* Nice to have: Basic video editing skills to support multimedia content initiatives


What Yuno Offers You

* Remote work - You can work from anywhere!
* Home office bonus - We offer a one-time allowance to help you create your ideal home office
* Work equipment
* Stock options
* Health Plan, no matter where you are
* Flexible Days off
* Language, professional, and personal growth courses


Employment details

* Seniority level: Not Applicable
* Employment type: Full-time
* Job function: Marketing, Public Relations, and Writing/Editing

Referrals increase your chances of interviewing at Yuno by 2x

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