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Director of field marketing

Dublin
Huntress
Marketing
Posted: 9h ago
Offer description

Reports to: Senior Director, ABM & Regional MarketingLocation: Remote IrelandCompensation Range: €115,000 to €125,000 base plus bonus and equityWhat We Do:Huntress is a fully remote, global team of passionate experts and ethical badasses on a mission to break down the barriers to cybersecurity. Whether creating purpose-built security solutions, hunting down hackers, or impacting our community, our people go above and beyond to change the security game and make a real difference.Founded in 2015 by former NSA cyber operators, Huntress protects all businesses—not just the 1%—with enterprise-grade, fully owned, and managed cybersecurity products at the price of an affordable SaaS application. The Huntress difference is our One Team advantage: our technology is designed with our industry-defining Security Operations Center (SOC) in mind and is never separated from our service.We protect 4M+ endpoints and 7M+ identities worldwide, elevating underresourced IT teams with protection that works as hard as they do. As long as hackers keep hacking, Huntress keeps hunting.What You'll Do:As the Director, EMEA Regional Marketing, you will be responsible for owning and executing all aspects of EMEA regional marketing. This role is a hybrid of regional marketing, ABM and strategic events, responsible for planning and executing multi-channel demand generation campaigns, webinars, and events that engage prospects, customers, and partners.Your strategic leadership and expertise in the EMEA region will drive growth and elevate the company's brand visibility in the EMEA region. You will lead a team of regional marketers collaborating cross-functionally with sales, channel teams, and global marketing to ensure EMEA campaigns and initiatives align with business objectives and are executed successfully. This position requires ~ 40% travel.Regional Demand Generation & CampaignsOwn, develop, and execute regional demand generation programs to support pipeline growth, customer acquisition, and brand awareness across EMEA.Demonstrate a strong understanding of which levers drive results and can confidently articulate the overall health, risks, and opportunities of the EMEA region, translating dashboard data into clear performance narratives.Localize global marketing campaigns to ensure cultural and regional relevance.Collaborate with the global marketing team on paid media, email campaigns, and content syndication.Collaborate with the webinar team to execute webinars and virtual events to drive thought leadership and lead generation.Partner with the content team to create localized assets (case studies, blogs) to support demand generation.Partner with Product Marketing, Brand & Creative, and Security teams to bring demand-generation content and messaging for each stage of the funnel to market for owned products, verticals, and accountsCollaborate with Marketing Operations and Demand Generation to analyze campaign performance and optimize programs for lead quality, conversion rates, and ROI.Own and manage regional marketing budgetRegional Strategic Events Planning & ExecutionOwn, develop, and execute comprehensive EMEA strategic event marketing strategies that are aligned with sales and marketing objectives to drive revenue and market expansion in your assigned area of ownershipCollaborate with Strategic Events, Product Marketing, and Brand & Creative teams to create best-in-class booth designs and experiencesCollaborate with sales and marketing teams to align event themes and messaging with the overall marketing strategyCollaborate with marketing operations and sales leadership to identify key cities and target accounts for field activations.Own the planning and execution of events, including trade shows, conferences, roadshows, and sponsored industry eventsOwn event follow-up and lead handoff processes to accelerate pipeline and conversion rates.Team Management and Leadership:Lead and mentor a team of regional marketing professionals, fostering a collaborative and high-performing cultureSet clear goals and performance expectations, conduct regular performance evaluations, and provide professional development opportunitiesEstablish key performance indicators (KPIs) and metrics to measure the success of regional marketing campaignsAnalyze campaign results and ROI to continuously optimize strategies for improved outcomesDevelop and manage regional marketing budget, optimizing resource allocation for maximum impactCross-Functional CollaborationDemonstrated success collaborating with Sales, Product Marketing, Content, and Global Campaigns teams to align regional marketing efforts with broader marketing initiatives and company revenue targetsWork closely with regional and territory sales leaders to understand market needs and customize regional marketing strategies accordinglyWhat You Bring To The Team:Bachelor's degree in Marketing, Business, Demand Generation or a related field; advanced degree preferred10+ years of experience in demand generation, field marketing, event management, or related roles, preferably in cybersecurity/SaaSStrong knowledge of the EMEA market, cultural nuances, and regional marketing best practices.Strong leadership and team management skills, with experience leading and motivating high-performing teamsProven track record of executing multi-channel demand generation campaigns that drive pipeline and revenue.Proven track record of successfully planning and executing webinars, strategic events, branded roadshows, and regional events that drove revenue and positively impacted the brandStrategic mindset and ability to align demand generation and regional marketing initiatives with overall business goalsExcellent communication and presentation skills, with the ability to collaborate effectively with cross-functional teamsAnalytical mindset with the ability to measure and analyze the impact of demand generation and regional marketing campaignsBudget management experience, with a focus on resource optimization and ROIAbility to thrive in a fast-paced and dynamic environment, with a strong sense of urgency and adaptabilityAbility to travel ~40% of the timeWhat We Offer:100% remote work environment - since our founding in 2015New starter home office set-up allowance (€480)Generous personal leave entitlementsDigital monthly reimbursement (€111)Travel to the US 1-2 times/year for various company eventsPensionAccess to the BetterUp platform for coaching, personal, and professional growthHuntress is committed to creating a culture of inclusivity where every single member of our team is valued, has a voice, and is empowered to come to work every day just as they are.We do not discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, disability, veteran status, genetic information, marital status, or any other legally protected status.We do discriminate against hackers who try to exploit businesses of all sizes.Accommodations:If you require reasonable accommodation to complete this application, interview, or pre-employment testing or participate in the employee selection process, please direct your inquiries to. Please note that non-accommodation requests to this inbox will not receive a response.Huntress uses artificial intelligence tools to assist in reviewing and evaluating job applications, including resume screening, skills assessment, and candidate matching and comparisons. These AI tools support our human recruiters in the initial review process but do not make final hiring decisions without human involvement. By submitting your application, you acknowledge this use of AI in our recruitment process. Please review our Candidate Privacy Notice for more details on our practices and your data privacy rights.

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