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Marketing lead

Dublin
Kepak Group
Marketing
Posted: 14 June
Offer description

Kepak is one of Europe's leading food companies with manufacturing sites across Ireland and the UK. Kepak's vision is to be a successful, sustainable, future-ready Food Business with differentiation at its core, that is a great place to work. This vision is underpinned by our values of Responsibility, Ambition, Passion For Food & Teamwork.

We have an exciting new opportunity for a Marketing Lead to join our Meat Division UK. This is a hybrid role with 3 days in our office in Blanchardstown with travel to the UK.

The Marketing Lead will play a key role in driving sustainable profitable growth through delivering the Marketing agenda and through co-ordinating / curating the work of the wider Insight, Innovation and Marketing Team and supporting the development of Divisional Strategy.

ROLE RESPONSIBILITIES:

1. Strategy

- Play a key role in delivering the Division's growth strategy through leading the development and execution of the marketing strategy for the division and its brands.

- Develop and implement strategic partner customer growth plans that integrate agriculture, sourcing, sustainability, category, and innovation/NPD strategies to drive winning performance for customers.

- Create:

- Make a significant contribution to a high-performing cross-functional Insight, Innovation, and Marketing (IIM) team that consistently delivers impactful results from its activities.

- Own the selection, briefing, and performance management of Kepak's Agency Partners, ensuring the delivery of category-leading marketing work, leveraging Group scale where relevant.

- Grow:

- Support the direction and commercialization of the innovation process to meet customer, consumer, commercial, and strategic objectives.

- Build and enhance the brand reputation in agriculture to support sourcing and market share goals.

- Collaborate cross-functionally with the Commercial Team to position Kepak as a leading supplier and thought leader, increasing customer influence and presence.

- Take ownership of the effectiveness of Kepak's Investment in IIM for the Division, aiming to exceed the target of 12% through continuous improvement.

Requirements

- 3-5 years of experience in a customer-facing marketing role, preferably within the food industry.

- Working knowledge of and/or strong personal interest in the Agriculture and Agri-Food sectors.

- Strong commercial acumen.

- Proven ability to drive growth through marketing, deliver successful customer programs, develop high-performing teams, and lead cross-functional initiatives.

Benefits

What can we offer you?

- Company Pension

- Further Education support with clear pathways for advancement and continuous professional development.

- Employee Discount Platform offering significant discounts and cashback.

- Refer a Friend Scheme with rewards up to €500.

- Bike to Work Scheme to purchase a bike via salary sacrifice.

- Long Service Awards recognizing employee dedication.

- GroceryAid Employee Assistance Program supporting mental health, wellbeing, family, and financial advice.

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