Join our Wurth Community
The Wurth Group is a leading provider of industrial consumable products, with over 400 companies and a global workforce of 85,000 people. Our commitment to high-quality products, innovation and excellent customer service has earned us an enviable reputation and continued growth.
Wurth Ireland has been active for over 40 years from our head office on the Ballysimon Road, Limerick city. Our growth throughout the nineties and into the new millennium, coupled with our record-breaking sales in 2022 has made Wurth Ireland a top 1000 company in the country and market leader in its field. Offering a range of over 8,000 industrial products direct from the logistics centre in Limerick coupled and a further 120,000 articles through direct shipment from Germany, we are not only ready to supply and service our customers today, but for the future. In line with our Omni-Channel Strategy our company expansion has led to the opening of 21 Trade Outlets throughout Ireland with further expansion planned over the next 3 years. Our E-Business continues to expand, incorporating vending technology, scanners, on-line sales and selling, coupled with social and video marketing.
Our strength is our Direct Sales Force of which we have the largest in Ireland with over 100 directly employed Sales Representatives on the road selling, servicing, and supporting our growing customer base. Our main industry sectors are: Automotive Aftermarket, Engineering & MRO, Construction, Renewables as well as Kitchens, Bedrooms & Bathrooms. Within our company's headquarters in Limerick, you will find over 70 support staff working across a variety of functions including Sales, Marketing, Finance, Customer Services, Purchasing, Human Resources and Logistics
We are seeking a highly motivated and passionate Digital Marketing Executive to join our growing E-Business team.
Duties and Responsibilities:
* You will be the go to person in the company for Social Media and email campaigns. Everything from the planning, targeting, content creation, execution, testing, optimisation and reporting is required.
* Coordinate inter-departmental campaign activities to ensure a consistent brand experience.
* Develop strategies for social media and email to target the right message to the right customer.
* Stay updated with best practices, strategies, and regulations for both social media and email marketing.
* Manage social media communities and resolve customer queries in a timely manner in line with company policy.
* Assist with content shoots and ensure brand message consistency.
* Create segmentation criteria for mailing data and automate customer contacts.
* Collaborate with the data team to utilise customer data effectively.
* Perform A/B and multivariate tests to optimise campaign performance
Qualifications:
* Digital Marketing qualification.
* Minimum 6 months experience hands-on experience with email automation software, HTML and content management systems.
* Basic design and video editing experience preferable.
* Excellent written communication and copywriting skills with a keen eye for detail are essential.
* Experience with Excel and CRM systems is an advantage.
* Familiarity with Google Ads / SEA platforms desirable.
* Strong organisational skills and the ability to work to tight deadlines in a fast-paced environment are a must
What we Offer
Joining Wurth Ireland means joining a growing German Multinational- full of support and opportunity including excellent training and ongoing development to help you be the best you can be
Life Cover
23 days annual leave
Onboarding Programme
Paid Sick Leave Scheme
Employee Referral Scheme
Staff Discount
Long Service Rewards
Cycle to Work Scheme
Career Progression Opportunities
Wellness initiatives including 24/7 access to Employee Assistance Programme
Reporting to: Head of e-Business Systems & Telesales
Location: Head Office, Limerick. Remote working offered with role.
Salary: €33,600 OTE
Diversity is our Future
The future needs good decisions and good decisions are a result of a diversity of opinions and perspectives
Wurth Ireland is committed to championing an inclusive and diverse workforce that reflects modern Ireland and the people we serve. We strive to create a culture where all staff have equal access to opportunity and feel comfortable and confident to be themselves at work.