Head of Product Marketing - Europe (EEA)Join to apply for the Head of Product Marketing - Europe (EEA) role at OKX.Continue with GoogleAbout the RoleAs the Head of Product Marketing for Europe (EEA), you will lead regional marketing strategies, drive community engagement, and localize global messaging to accelerate OKX's growth in European markets. You will collaborate with cross-functional teams to craft narratives, organize events, and establish partnerships that enhance our brand presence and user adoption in the region.ResponsibilitiesDevelop regional marketing strategies aligned with global objectives, considering market dynamics and regulatory requirements.Drive community engagement through events, meetups, and partnerships with crypto-native communities and influencers.Coordinate regional programs, including hosting events and participating in industry conferences to increase brand visibility.Adapt global product messaging for European audiences, ensuring relevance across different markets.Gather market insights to inform product development and marketing strategies, establishing feedback loops with local users.QualificationsMinimum 10 years of product marketing experience, preferably in consumer tech, fintech, or crypto industries.Proven leadership in fast-paced, innovative environments.Deep understanding of financial markets, trading principles, and investment strategies, including cryptocurrencies.Strong digital marketing skills, including content marketing, social media, and conversion optimization.Extensive experience in building and scaling crypto-native communities and influencer networks.Excellent communication skills with the ability to influence and articulate complex concepts.Proficiency in market research, competitive analysis, and trend forecasting in digital assets.Perks & BenefitsCompetitive compensation packageLearning & Development programs and education subsidyTeam-building activities and company eventsAdditional DetailsSeniority level: DirectorEmployment type: Full-timeJob function: Marketing
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