Developer & Partner Marketing Communications Specialist
Location: Limerick, IrelandTravel: Yes (regional and occasional international)Reports to: Director of Developer Relations, Director of Partner Programs
Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that drive advancements in digitized factories, mobility, digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $9 billion in FY24 and approximately 24,000 people globally, ADI ensures today’s innovators stay ahead of what’s possible.
Role Summary
This is an individual contributor (IC) role focused on marketing execution at the intersection of Developer Relations and Partner Programs. The role owns the planning, delivery, optimisation, and measurement of developer and partner‑facing marketing programs, ensuring consistent messaging, strong co‑marketing outcomes, and effective conversion from awareness to action across ADI platforms.
Core Responsibilities
Own end‑to‑end execution of marketing campaigns supporting Developer Relations and strategic partnerships, from planning to delivery, optimisation, and reporting.
Align the external narrative between ADI, developers, and partners, ensuring clear, consistent storytelling that reinforces ADI’s value proposition and technical leadership.
Act as the marketing execution counterpart to DevRel and Partner teams, translating strategy into concrete programs, timelines, and assets.
Shared Responsibilities (DevRel & Partnerships)
Messaging & Story Alignment – ensure external developers and partners are aligned to a shared story, positioning, and messaging framework that supports ADI’s goals.
Co‑Marketing Execution – execute co‑marketing initiatives with partners in line with ADI brand, legal, and communications guidance, covering content, campaigns, launches, and promotions.
Web & Content Coordination – own marketing‑driven web content execution: determine content placement, channels, and timelines, ensuring consistency across developer.analog.com and partner‑facing surfaces.
Program Reach & Impact – grow the reach and effectiveness of programs within remit through channel optimisation, campaign iteration, and performance‑driven decision making.
Partnerships‑Specific Responsibilities
Ensure all partner‑facing marketing content is co‑branded, compliant, and on‑message, working closely with legal, brand, and communications teams.
Coordinate partner marketing deliverables including landing pages, joint announcements, campaign assets, and supporting content.
Track and report on partner marketing performance, providing insight into reach, engagement, and downstream impact.
DevRel‑Specific Responsibilities
Plan and deliver targeted developer marketing campaigns designed to attract developers to the ADI Developer Portal and related assets.
Oversee content distribution across key developer channels including social media, newsletters, blogs, and third‑party developer platforms.
Optimise the developer conversion funnel—from awareness to sign‑up, SDK download, repository access, or other defined activation points.
Partner closely with Developer Advocates and engineering teams to translate technical assets into compelling, marketing‑ready materials.
Outcomes & KPIs
Define, track, and report on marketing KPIs including reach, engagement, conversion, and program effectiveness.
Continuously optimise campaigns and content based on data, feedback, and performance insights.
Demonstrate clear contribution to developer adoption, partner amplification, and overall DevRel business impact.
Role & Responsibility (ADI Standard)
Lead by influence across Marketing, Developer Relations, Product, and Partner teams to deliver aligned, high‑quality marketing programs.
Demonstrate strong marketing execution capabilities in technical or developer‑adjacent domains.
Bring structure, clarity, and operational rigor to marketing execution in a fast‑moving, cross‑functional environment.
Demonstrate excellent communication and presentation skills; strong analytical problem‑solving; competitive drive; initiative; relationship‑building; and cross‑functional collaboration.
Requirements
Location: EU (preferably Ireland)
Proven experience in B2B, developer, platform, or ecosystem marketing, with a strong focus on execution and measurable outcomes.
Demonstrated success running multi‑channel marketing campaigns, including web, content, and digital distribution.
Experience working with external partners, agencies, or vendors on co‑marketing initiatives.
Strong communication, collaboration, and stakeholder‑management skills.
Analytical mindset with comfort interpreting performance data and optimising campaigns accordingly.
Education: 3rd level Bachelor’s Degree (or equivalent experience); technical background preferred.
Travel: Yes (as required for partner and marketing activities).
For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce – Bureau of Industry and Security and/or the U.S. Department of State – Directorate of Defense Trade Controls. As such, applicants for this position – except U.S. Citizens, U.S. Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.
Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.
Job Req Type: ExperiencedRequired Travel: Yes, 10% of the timeShift Type: 1st Shift/Days
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