Overview
The Product Marketing Manager will work for Enea's Network Solutions Business Unit, specializing in Cloud Native Telecom software products & solutions for 4G & 5G.
You will play a pivotal role in presenting and explaining our technologies, shaping market perception, defining the value for prospects and driving growth for Enea's Network Solutions portfolio.
This role is responsible for developing compelling value propositions and content, building market awareness, and positioning Enea as the preferred partner for software vendors and technology providers.
This role can be based in our offices in Dublin or Stockholm or remote in the UK
Key Responsibilities
Product Marketing Strategy: In close collaboration with Product Management, Marketing and Sales, define a yearly strategic marketing plan for the Network Solutions product portfolio, including the marketing priorities, the key focus areas and the deliverables.
Define, Manage and Create Marketing Content: Develop and write content for the full range of marketing assets, from product descriptions to technical thought leadership pieces, including messaging frameworks, whitepapers, articles, product briefs, sales presentations, web content, conference presentations and award submissions.
Value Proposition Development: Craft clear, compelling, and differentiated value propositions based on customer insights, commercial priorities, and technical strengths, in close collaboration with Product Management.
Market Intelligence: Analyze industry trends, customer behaviors, and competitor strategies to inform marketing and executive decision-making.
Campaign Collaboration: Partner with the Campaign team to build and deliver effective campaigns, providing insights, messaging, and tailored content.
Industry Engagement: Build strong relationships with analysts, associations, and key ecosystem stakeholders to enhance Enea's visibility and credibility.
Customer and Event engagement: communicate Enea brand, strategy and value at key industry events.
Experience & Skills
Tertiary qualifications in Marketing, Business, or equivalent experience.
Minimum 5 years' experience in strategic, portfolio, or product marketing.
Fluent in English with exceptional communication skills.
Capacity to analyze customer needs and industry trends, and to translate the insights into actionable strategies.
Proven ability to formulate key messaging and author high-quality content that clearly articulates complex ideas to technical and commercial audiences.
Strong understanding of technology markets, ideally with experience in telecoms domains.
A knowledge of network traffic management solutions would be a plus.
International experience or demonstrated adaptability across diverse markets and cultures.
Tactical understanding of the different marketing channels and tools would be a plus, e.g. SEO, digital marketing, social networks...
Team player: While dedicated to a specific Business Group and portfolio, you will work collaboratively both within the marketing team and cross-functionally.
Why Join Enea?
Be part of a global leader in communications and cybersecurity software
Shape the strategic direction and business success of a product portfolio that is key to modern networking.
Drive initiatives that directly influence market leadership and customer success.
Collaborate with world-class engineers, product managers, and industry experts.
Become part of a friendly, fun, highly professional and international marketing team.
About Enea
We are a global specialist in advanced telecom and cybersecurity software, with a vision to making the world's communications safer and more efficient.
We serve 160+ communication service providers across more than 100 countries, supporting over 30% of the world's mobile subscriptions, with billions relying on our software every day.
Enea is headquartered in Stockholm, Sweden and is listed on NASDAQ Stockholm.
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