Job Description
An exciting opportunity exists for a talented Senior Digital Media Manager to join a rapidly growing retail organisation headquartered in Dublin. With a strong presence across Ireland, the UK, and the US, this organisation is a market leader in the roadside retail sector.
This role reports to the Group Head of Digital and will play a key part in driving the organisation's digital strategy across multiple international markets.
Main Responsibilities:
* Develop and execute a comprehensive organic social media strategy aligned with business objectives.
* Manage and implement organic content calendars, collaborating with internal stakeholders and partner brands.
* Lead and optimise paid social media campaigns across multiple platforms.
* Oversee the paid digital media strategy, managing forecasts and performance analysis.
* Utilise analytics tools to track and interpret performance data, delivering actionable insights to senior stakeholders.
* Partner with creative teams to provide data-driven direction on campaign assets and content performance.
* Support the wider group digital strategy, from concept to execution and continuous improvement.