Overview
Account Manager on the EMEA Shop Amplify Team responsible for guiding merchants, agencies, and internal stakeholders through the full lifecycle of Shop Ads—from activation and onboarding to optimization and scaling. Leverages expertise in digital marketing and eCommerce to consult on strategy, drive product adoption, and deliver best-in-class customer service. This role directly impacts TikTok Shop’s growth in the Europe, Middle East and Africa region. Location: Dublin, Ireland.
Responsibilities
* Consultative Partnership: Serve as a TikTok Shop Ads subject matter expert for both clients and internal teams, providing strategic guidance on product adoption, campaign strategy, and optimization to align marketing objectives with business outcomes.
* Merchant Activation & Incubation: Lead end-to-end engagement activities for TikTok Shop merchants, including prospecting, onboarding, project planning, troubleshooting, and supporting activation and incubation programs to ensure a strong start and sustainable growth.
* Campaign Management & Optimization: Oversee campaign setup, performance monitoring, and ongoing optimization; deliver actionable insights and recommendations to maximize ROI and client satisfaction.
* Revenue Growth: Drive and facilitate the adoption of Shop Ads as a primary solution for merchants scaling on TikTok Shop. Support the creation of integrated media plans and help steer account growth in both pre-sale and post-sale processes.
* Market & Product Expertise: Stay up-to-date on TikTok Shop product developments, market trends, vertical dynamics, and competitor activities to provide clients and teams with a holistic view of success strategies.
* Stakeholder Management: Build strong relationships with cross-functional teams, understanding their roles and collaborating to drive client success and revenue impact.
Qualifications
Minimum Qualifications:
* Approximately 3 years’ experience in advertising sales, business development, digital marketing, or eCommerce account management/client services.
* Proven ability to build strong relationships and trust with clients.
* Experience collaborating with cross-functional teams and managing multiple projects simultaneously.
* Excellent analytical, communication, and organizational skills.
* Fluency in French, as this candidate will be working on French-speaking markets.
Preferred Qualifications:
* Self-driven and entrepreneurial, with a track record of achieving quantitative targets in fast-paced environments.
* Strong problem-solving skills, able to independently analyze situations and deliver client-focused solutions.
* Quick learner with a proactive mindset and eagerness to take initiative.
About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, with offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product helps people authentically express themselves, discover and connect. We foster a global, diverse team and strive to do great things with great people. We value curiosity, humility, resilience, and an "Always Day 1" mindset to achieve meaningful breakthroughs for our users and the company.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. We celebrate diverse voices and aim to reflect the communities we reach.
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