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Head of marketing

FoodCloud
Head of marketing
Posted: 22 January
Offer description

Location:Dublin (hybrid, 3 days per week in the office)Type of Contract:Permanent contractHours:Full-time (flexible hours considered)Salary:€72,000About FoodCloudFoodCloud (CHY21177) is a fast-growing Dublin-based social enterprise with a vision for a world where no good food goes to waste. We turn surplus food into stronger communities by making sure good food reaches those who need it most.Our not-for-profit social enterprise redistributes perfectly good surplus food at scale. Globally, we bring together a thriving network of dedicated people, businesses, and community partners with our world-class technology to support thousands while significantly reducing the environmental impact of food waste.FoodCloud ImpactThe world produces enough food to feed all 8.2 billion people. Despite this, 673 million people went hungry for part or all of 2024. In fact, 40% of food produced for human consumption is lost or wasted across the food system. At the same time, if food waste were a country, it would be the third-largest emitter of greenhouse gas emissions, after the US and China. In Ireland, we waste over 1 million tonnes of food each year.Every day, the people and partners of FoodCloud work tirelessly together to turn surplus food into positive social and environmental change. Turning potential endings into new beginnings. Currently, this work empowers over 3,500 supermarkets to donate to over 8,000 charities across the UK, Ireland, Slovakia, the Czech Republic and Kenya.In Ireland, vast volumes of surplus food are redistributed weekly via our three warehouses in Dublin, Galway, and Cork. This results in over one million perfectly good meals being shared in communities across Ireland who need them.About The Head Of Marketing JobWe are seeking a senior, hands-on Head of Marketing to own and deliver FoodClouds marketing plan during a critical phase of growth.This is a leading and doing role. The successful candidate will be personally accountable for both strategy and execution setting direction, producing high-quality work, making decisions, and ensuring delivery across brand, content, digital, media, and partner communications.Marketing at FoodCloud plays a critical role: it must drive understanding, adoption, funding, partnership, and credibility. This role exists to ensure that happens consistently, efficiently, and at scale.This role sits at the intersection of strategy, storytelling, growth, and culture, and works closely with senior leadership, cross-functional teams, and external partners to ensure that marketing activity actively supports organisational objectives. Strong cross-functional collaboration and communication, as well as the ability to navigate the complex and make it simple are central to success in this role.Key ResponsibilitiesBranding, Positioning, and Narrative OwnershipOwn and execute FoodClouds marketing and brand strategy, translating organisational priorities into clear positioning, messaging, and actionsSet and approve core narratives, messaging frameworks and brand standardsEnsure all public-facing communication is clear, consistent, accurate and credibleAct as brand ambassador and owner of brand tone, language and visual expressionContent and StorytellingDirectly lead and produce high-impact content across campaigns, digital channels, media and partner communicationsShape, edit and approve stories that balance emotional resonance with data and proofEnsure community, partner and stakeholder voices are used accurately, respectfully and effectivelyDevelop and coordinate a lean network of external creative support (freelancers, creators and advocates), prioritising mission fit, collaboration and value for moneyDigital, Media & Growth MarketingOwn FoodClouds digital presence end-to-end, ensuring it supports awareness, adoption, fundraising and credibilityUse insight, experimentation and performance data to scale what works and continuously improve effectivenessManage media relations and reputation management, supported by the communications team and external agenciesEnsure marketing activity supports fundraising, partnerships, policy engagement and international growth.Partner & Stakeholder CommunicationsProduce and oversee partner-facing communications that demonstrate FoodClouds impact, innovation and ESG valueWork directly with the Head of Development, Partnerships Director, and the wider management team to ensure alignment across fundraising, partnerships, policy, programmes and communicationsCreate high-quality content for partner activations, ESG reporting, donor stewardship, and corporate engagementRepresent FoodCloud externally at industry events, conferences, and network forums requiredInternal CommunicationsOwn internal communications delivery in collaboration with the Head of HR toEnsure teams are informed, aligned and equipped with clear messages they can useCut unnecessary noise: focus on clarity, relevance and actionTeam Leadership, Budget & DeliveryLead a marketing team of two, setting clear expectations, effective collaboration and consistent high-quality deliveryManage the communications budget, forecasting needs, tracking spend and demonstrating value for moneyEstablish clear processes for briefing, prioritisation, workflow management, inbound request triage and quality assuranceBuild strong working relationships with senior stakeholders to align marketing priorities with organisational capacity and goalsCreate approval systems to ensure content, strategic messaging, and major brand initiatives are consistent and impactfulWhat Success Looks LikeFoodClouds mission, impact and value are clearly understood and championed by partners, funders, communities and policymakersMarketing is recognised internally as a strategic engine for organisational growth, engagement and impactFoodClouds brand is trusted, distinctive and consistently represented across marketsMarketing directly supports fundraising, partnerships, adoption and international influenceMarketing is seen internally as reliable, decisive and value adding, not advisory or abstractExperience6+ years experience in marketing, with at least 2+ years in a people management roleProven experience owning and executing brand or communications strategiesTrack record of producing high-quality content and campaigns, not just overseeing themExperience managing small teams, freelancers and agencies with clear accountabilityBudget ownership experience with demonstrated prioritisation and trade-off decisionsDesirable: experience in food systems, ESG, social enterprise or non-profit sectorsSkills, Knowledge, And AbilitiesExecution and JudgementStrong marketing acumen, underpinned by sound judgement and critical thinkingExcellent editorial judgement and ability to refine content for clarity, tone and audience fitStrong understanding of brand strategy, reputation management and audience engagementLeadershipLeads by example; set standards through outputAbility to create structure, set expectations and maintain high standards across a busy functionConfidence leading senior or specialist team members and external partnersOperational ExcellenceExcellent organisational and project management skillsClose attention to detail and commitment to qualityAbility to manage competing priorities calmly and effectivelyCollaboration & CommunicationOutstanding interpersonal and communication skills clear, direct, and consistentAbility to build trusted relationships across the Senior Management TeamSkilled in balancing and negotiating priorities across multiple stakeholders. Comfortable representing FoodCloud externally in professional settingsWhy Join FoodCloudPurpose with scale: The chance to help solve one of the worlds most pressing and solvable problemsReal influence: A senior leadership role with direct access to the CEO and meaningful organisational impactGlobal reach: You are helping to build something that transcends borders and culturesPeople who care: A team united by purpose, kindness, urgency, and integrityGreat timing: This is a new chapter of national and international growth for FoodCloud and marketing will be an integral part of thisBenefits OverviewWe are very proud of our culture, and our vision, mission and values which you can read more about on our website and on social media channelsOur Dublin hub is in Tallaght, with a minimum of 3 days onsite, plus we consider hybrid and flexible working to suit your lifestyleWe match up to 5% of your salary in pension contributions. Employees on our pension plan also enjoy Aviva Care, including Digital GP, Family Mental Health Support, Bereavement Support, and Second Medical OpinionsWe provide life insurance coverage, income protection, and Employee Assistance Program (EAP) to support you and your familyWe are dedicated to supporting all colleagues in their development with a breadth of training, mentoring and experiences available. This spans a range of learning and development programmes, continued focus on wellbeing and direct support on qualifications and personal improvement plansDiscounted gym and sports club memberships, helping you stay active and balancedAdditional benefits include TaxSaver, Bike to Work schemes, Volunteer Leave, and Study Leave, etcFor more information on our benefits, please reach out directlyIf this sounds like the perfect opportunity for you, we would love to hear from you. Please submit your CV and use the link to apply now

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