Director of Sales & MarketingSheen Falls Lodge Sheen Falls Lodge, Kenmare, Co. Kerry, V93 HR27
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Are your our next Director of Sales & Marketing?
Sheen Falls Lodge, a luxury five-star Relais and Châteaux property with two Michelin Keys, nestled on the beautiful Kenmare Bay in County Kerry is inviting applications from experienced Sales & Marketing talent to join our Executive Team as Director of Sales & Marketing.
The role requires an experienced, proactive and results-focussed professional currently working in the luxury five-star hospitality market. If your experience meets the criteria we are looking to speak to you with view to you joining our executive team as Director of Sales & Marketing.
Role Overview
The Director of Sales & Marketing will be responsible for leading the sales, marketing, and revenue strategy and objectives of the hotel at both international and domestic levels. This includes overseeing the day-to-day operations of the sales, marketing, revenue management, events and the hotel brand strategy to ensure alignment with business goals.
Key Accountabilities
Leadership in Luxury Sales & Marketing, & Revenue Growth
* Develop, implement, and monitor the annual sales & marketing strategy, business plan and budget aligned with the business and financial objectives by category.
* Participate in all decisions and activate the agreed strategy in conjunction with the General Manger and Revenue Manager.
* Ensure delivery of revenue growth objectives through own initiative and effective leadership of the sales, marketing, events and revenue teams.
* Represent the hotel at local, regional, national and international sales activities including sales trips (US, UK and globally), network events and presentations, workshops, tradeshows and on-site FAM trips and client visits.
* Review all sales & marketing and revenue activities regularly and determine results and actions.
* Identify new business opportunities across all market segments.
* Stay informed on market trends, and competitor activities and align strategies to meet the market conditions as required.
* Complete weekly, monthly, quarterly and annual reporting as required.
* Manage the relationship with key external partners including International brand, PR agencies, representation agency, international luxury travel agent networks and digital marketing partners.
* Manage sales & marketing projects as required as per business requirements.
Essential Requirements
* Knowledge and experience in a similar sales and marketing role such as Director, Assistant Director, or Manager within a luxury five-star hotel or resort.
* Experience and knowledge in luxury sales & marketing market practices, including the luxury leisure US and UK markets.
* Able to demonstrate comprehensive knowledge and experience in revenue management and sales & marketing management.
* Excellent communication, presentation and administrative skills.
* Demonstrates ability to direct, lead, develop and motivate a sales & marketing team.
* Be proactive and flexible as required to travel to the marketplace and entertain potential clients and FAM trips.
* Strong organisational and project management skills and the ability to prioritise and work to deadlines.
* Strong interpersonal skills and the ability to work collaboratively in a team environment.
* Valid driving licence.
Qualifications
* Degree in Hospitality Management, Business, Sales, Revenue, Marketing, or equivalent.
Sheen Falls Lodge and Ring of Kerry Golf is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Please note, we are only accepting applications from persons who have the permission/ right to live and work without restriction in Ireland.
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