Marketing Manager Job Description:
We are seeking an experienced Marketing Manager to oversee all areas of marketing. This varied role involves managing digital paid, organic, email marketing, social media, events, print & radio advertising, content writing, creating instore graphics, brochures, POS, and video reels.
The successful candidate will have a creative eye for design and the ability to create compelling stories in multiple formats. They must also be skilled at capturing new video and image assets, developing and executing content strategies, and creating weekly and monthly editorial calendars to promote company brands on various social media platforms.
This is a full-time position based in the office, with a salary range of €65K-€75K. The candidate will work collaboratively with the Ecommerce Manager and store managers, as well as manage and mentor a Marketing Executive.
Key Responsibilities:
* Create engaging content that supports lead generation and brand awareness efforts
* Campaign management of advertising activity, including managing the design and execution process
* Liaise with publishers, suppliers, or third-party agencies to ensure timely delivery and accuracy in published materials and media
* Develop and implement local marketing plans to support stores
* Manage blog posts on relevant subjects to drive awareness of brand and product range
Skills Required:
* Mastery of marketing concepts and techniques
* Experience in managing campaigns and promoting products through various channels
* Strong communication and interpersonal skills
* Ability to analyze customer insights and provide direction for marketing/sales initiatives
* Familiarity with digital marketing tools and software
Benefits:
A competitive salary and opportunities for professional growth and development make this a great opportunity for anyone looking to advance their career in marketing.