There has never been a more exciting time to join the world of mobility!
The automotive industry will change fundamentally by ****: electric drive and fully-networked transportation with autonomous drive will determine how we move around in future.
With the Group strategy "NEW AUTO – Mobility for Generations to Come", the Volkswagen Group is a significant driver of this transformation.
Volkswagen Group Ireland (VGIE) is wholly owned by Volkswagen AG, the largest automotive company in the world with many of the most iconic automotive brands.
In Ireland, we are the national sales company of six brands - Volkswagen, Audi, Skoda, SEAT, CUPRA and Volkswagen Commercial Vehicles.
Our combined share of the Irish automotive market is 25%.
Audi Ireland are recruiting for a Marketing Executive.
The Audi brand is attractive, sophisticated and technically advanced.
As our Marketing Executive, you will play an integral role in planning, coordinating, and executing marketing activaties that strengthen our brand presence and support sales objectives.
Working closely with the Head of Marketing, you'll contribute to campaigns that span digital, social events, PR & dealership support.
Key Responsibilities:
Assist with the development and execution of integrated marketing campaigns
Manage and update content across digital platforms, including website, social media channels and email marketing tools
Support the creation of marketing materials, such as brochures, product guides, promotional assets, and point-of-sale material
Coordinate events, product launches, and experiential activities alongside internal teams and external partners
Monitor campaign performance and provide regular reporting using analytics tools
Conduct market research to identify market trends, competitor activity, and customer insights
Collaborate with dealerships, sales teams, and external agencies to deliver consistent brand messaging
Maintain the marketing calendar, ensure deadlines are met
The successful candidate will have:
1-3 years experience in a marketing role, ideally within automotive or related industry
Strong understanding of digital marketing principles and social media platforms
Creative thinker with excellent copywriting and content creation skills
Strong organisational abilities with experience managing multiple projects at once
Confident communicator who can work collaboratively across teams
Proficient with marketing platforms and tools (e.g., CMS, CRM, Email Marketing, Analytics)
Why join us?
At Volkswagen Group Ireland, we believe our people are our greatest asset.
You'll be joining a purpose-driven, inclusive and high-performing team that supports flexibility, development, and a strong sense of belonging.
We offer a competitive salary, benefits, and the opportunity to make a tangible impact on the employee experience in our Company.
Ready to drive your career forward with Volkswagen Group Ireland?
We'd love to hear from you.
Apply now and help shape the future of mobility with us.
Where your application relates to a role at Volkswagen Group Ireland Limited ('VGIE'), VGIE will be the data controller in that regard, and your personal data will be processed for the purposes of your job application.
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Where you have applied for a role with a dealer, that dealer will be the data controller in respect of your application.
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