My client is looking for a Head of Search & Analytics to manage a diverse portfolio of SEO and Pay per click Advertising campaigns. As part of a fullservice agency, you will need to possess excellent client service skills and a strong understanding of how to effectively integrate natural and paid search into broader media strategies.Responsibilities involve the following, but are not limited to:Conceptualise, execute and manage SEO campaigns across a wide variety ofsectors including Telecoms, Finance, Nonprofit, Third Level Education, andFMCG.Work closely with clients and internal teams in the design of effective SEOprograms that meet client strategic business objectives.Maintain a strong knowledge of SEO solutions and technologies in order toeducate and inform clients of new offerings or opportunities.Liaise closely with the web team on integrating SEO in new site buildsOversee all PPC campaigns to ensure they deliver on targets and KPI'sOversee all analytics requirements for clients including implementation ofsoftware to landing page and conversion analysis.Manage the development/training of a Search Marketing ExecutiveMaintain strong internal relationships with all clientsReporting and analysis on KPI'sResearch and project managementEssential Experience:Experience optimising onsite content for maximum visibility and ranking in themajor search engines.Proven ability to identify and implement innovative SEO strategies.Proficient with Microsoft Word, Excel, Access and OutlookExperienced in the setup and optimisation of search campaigns throughAnalyticsExperience in PPC strategy, management & technologiesAnalytical Degree/BackgroundFamiliarity with HTML and other web development technologies such as CSSand JavaScriptGoogle Adwords QualifiedEssential Competencies:Experience in paid search, search engine optimisation and web analyticsStrong analytical skills needed as decisions are based on data analysisExcellent leadership and communication skillsVery strong attention to detailStrong project management and writing skillsAbility to meet or exceed deadlines and manage multiple tasksMust be able to work collaboratively across crossfunctional teamsFor more information on this role please submit your CV and we will be in contact.