We're seeking a dynamic and experienced Senior Marketing Executive to join a growing team within the food sector.
This is a key role for a commercially minded marketer who brings a strong foundation in content creation, campaign management, and CRM and who is eager to take ownership of impactful marketing initiatives across local and international markets. Ideal for someone with solid generalist marketing experience, excellent writing and content skills, a head for insights, and a strong interest in the evolving role of email marketing.
A passion for food and food trends would be a welcome bonus, but not essential. Key Responsibilities Marketing Strategy & Campaign ExecutionContribute to the development of strategic marketing and sales plans aligned with commercial goalsLead the delivery of campaigns, product launches, and promotions with a focus on timing, impact and ROIMonitor performance metrics and translate insights into actionable recommendationsContent Creation & Digital MarketingOwn the content calendar and produce high-quality written content across web, email, and social channelsManage customer newsletters and segmented email campaigns, continuously optimising for engagementSupport broader digital strategy, including SEO, website updates, and social mediaCRM & Customer EngagementLeverage the CRM system (Salesforce experience a plus) to improve targeting, communication and retentionChampion data quality and ensure insights are translated into personalised marketing activityCollaborate with sales and key account teams to support customer journeys and commercial goalsCreative & Brand DevelopmentManage agency partners and oversee creative asset development across packaging, POS, brochures and moreMaintain brand consistency while ensuring stakeholder input and sign-off processes are metOrganise and update brand asset libraries for easy internal access and useInsights & Market ResearchCoordinate internal and external research projectsDeliver competitor, category, and trend analysis to inform planning and innovation pipeline decisions About You Qualifications & ExperienceDegree in Marketing, Communications, or a related field3+ years' experience in a broad marketing role, ideally in FMCG or food-related sectorsStrong copywriting and content development capabilitiesSkilled in Microsoft Office; experience with CRM and email marketing platforms (e.g.
Salesforce, Mailchimp)Skills & AttributesExcellent writing, editing, and communication skillsConfident project manager, able to handle multiple priorities with precision and paceAnalytical thinker – enjoys using data to guide decisions and improve outcomesOrganised, detail-oriented, and responsive under pressureCollaborative team player with a proactive, solutions-focused mindsetA genuine interest in the food sector is a nice-to-haveWhy Join The Team?Work on varied, meaningful projects with direct impact on brand and business performanceJoin a supportive, fast-moving team with big ambitions in the Irish and international foodservice marketEnjoy autonomy, responsibility, and the opportunity to grow your marketing career
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