Strategic Digital Marketing Role
We are seeking a skilled digital marketing professional to enhance our hotel brand and increase sales through online channels.
* Contribute to planning hotel digital marketing campaigns, including web, SEO/SEM, email, social media, content, and display advertising.
* Monitor all digital channels and oversee social media presence across various platforms.
* Help create, maintain, and implement digital marketing and editorial calendars in collaboration with department heads.
* Manage metrics such as Google Analytics and Webmaster Tool.
You will be responsible for promoting our hotel as a wedding venue online and tracking social communities through comment sections and direct mail inboxes. Collaboration with individual departments is also required to develop and capture new content.
Key Responsibilities:
* Develop and execute comprehensive digital marketing strategies.
* Manage and optimize online presence to drive engagement and conversion.
* Collaborate with cross-functional teams to deliver high-quality digital content.
* Track and analyze performance metrics to inform future marketing initiatives.