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Marketing executive

Kitchen Accessories Limited
Marketing executive
Posted: 17 January
Offer description

Gowan Auto, importer and distributor of multiple motor brands in Ireland are seeking to recruit a Marketing Executive to support the Opel brand.Reporting to the Marketing Director, the role of the Opel Marketing Executive is to support the Marketing team on the delivery of key operational and strategic marketing objectives to grow the Opel brand.Key responsibilities will include:Digital:Manage and update national website and franchise Dealer websites: maintain online website price and equipment guides, new car configurator and consumer offers.Drive social media channel growth and engagement, administer content scheduling and manage customer queries.Create and share local social media campaign content with Dealer network.Produce brand and competitor social media activity reports.Produce monthly Google Analytics insights for and Dealer sites.Liaise with Eskimo Lead Management platform and report on Dealer inbound leads.Work closely with media and creative agency on campaigns.Creative:Create local Dealer advertising assets, manage Dealer advertising needs and audit local activity.Act as Opel brand guardian, ensuring all online and offline assets, national and local, adhere to the central brand guidelines.Assist the Product team in creation of new model specification sheets.Sponsorship and Events:Support management of sponsorship programmes, liaising with all stakeholders.Manage sponsorship vehicle fleet.Assist in organisation of shows and exhibitions, dealer conferences and press launches.Oversee press fleet calendarKey Attributes:Completed Bachelor's degree in relevant field - Business, Marketing.Full, clean driving licence.Highly proficient in social media, Excel, Word, and PowerPoint.Adobe Suite experience an advantage.Experienced in producing Google Analytics reports and presenting KPIs.Motor industry experience an advantage.A flexible and committed team player who can work on own initiative.Job Types: Full-time, PermanentBenefits:Bike to work schemeCompany pensionEmployee discountOn-site parkingSick payWork Location: In person

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