Creative Marketing Strategist
Location:
Ireland (Hybrid / On-site depending on business needs)
Department:
Marketing / Brand Strategy
Reports to:
Head of Marketing / Brand Director
About the Role
We are seeking a
Creative Marketing Strategist
to develop innovative marketing strategies that strengthen brand presence, drive engagement, and support business growth. Based in Ireland, this role requires combining creative thinking with analytical insights to design campaigns that resonate with target audiences and deliver measurable results.
The ideal candidate thrives at the intersection of creativity and strategy, collaborating closely with marketing, content, and product teams to ensure cohesive and impactful brand messaging.
Key Responsibilities
* Develop and execute marketing strategies that align with business objectives and brand vision.
* Collaborate with creative, content, and product teams to deliver innovative campaigns.
* Conduct market and audience research to inform strategic planning and creative concepts.
* Monitor campaign performance and analyze metrics to optimize outcomes.
* Support brand storytelling across digital, social, and offline channels.
* Generate insights and reports to guide decision-making and future campaigns.
* Stay updated on market trends, competitor activities, and emerging marketing tools.
Qualifications
* Bachelor's degree in Marketing, Communications, Business, or a related field.
* 3–5 years of experience in marketing strategy, brand strategy, or creative marketing roles.
* Strong analytical and creative thinking skills.
* Excellent communication and presentation abilities.
* Proven track record of designing and executing marketing campaigns that deliver results.
* Proficiency with marketing tools, analytics platforms, and creative software is a plus.
* Ability to manage multiple projects and collaborate effectively across teams.
What We Offer
* Competitive Ireland-based salary and benefits package.
* Flexible hybrid working environment.
* Opportunity to lead high-impact marketing campaigns.
* Collaborative and creative team culture.
* Continuous learning and professional development opportunities.