Strategic Marketing Executive
About the RoleWe are seeking a commercially minded and results-driven Strategic Marketing Executive to take ownership of our multi-channel marketing strategy.
This is a fantastic opportunity for a driven and strategic marketing professional with 3–5 years' experience who thrives in a fast-paced environment.
Key Responsibilities
* Create engaging content for websites, social media, email marketing, press releases, and advertising campaigns.
* Manage traditional marketing projects, including print collateral, working closely with the design team.
* Generate leads to attract and convert new customers.
* Monitor and report on campaign performance, conversion rates, and marketing effectiveness.
* Oversee social media platforms and manage paid advertising campaigns.
* Plan, execute, and analyse targeted email marketing campaigns.
* Utilise CRM systems to maintain and enhance customer relationships.
* Participate in cross-departmental meetings to align marketing activities with business goals.
* Track marketing expenditure and ensure alignment with budgets.
* Maintain brand consistency and compliance with brand standards across all activities.
* Organise and lead online and in-person events to support marketing and sales initiatives.
* Assist with tender submissions and ensure all marketing activities comply with GDPR policies.
* Collaborate with dealership teams to support local advertising and promotional events.
* Develop and implement marketing strategies to increase market share and customer loyalty.
* Conduct market research and competitor analysis to identify trends and opportunities.
* Manage relationships with external agencies and suppliers as needed.
* Provide regular marketing performance reports to senior management.
Ideal Candidate
* 3-5 years' marketing experience, ideally within the automotive or a related sector.
* Degree in Marketing, Business, or a related discipline.
* Full clean driver's license with access to own car.
* Proficiency in website Content Management Systems (CMS).
* Experience with Adobe Creative Cloud (Photoshop, Illustrator) and Adobe Analytics is highly desirable.
* Strong written and verbal communication skills.
* Demonstrated ability to manage multiple projects and deadlines effectively.
* Proven teamwork skills with the ability to build positive relationships across departments.
* High attention to detail with strong organisational and planning abilities.
* Flexible, proactive, and adaptable approach to work.
* Passionate about marketing and eager to grow in a career-focused role.
Benefits
The ideal candidate will be passionate about marketing and have a proven track record of delivering successful campaigns. If you have a flair for creating engaging content and managing complex marketing projects, then this could be the perfect opportunity for you.