Location: Portglenone Company: Donnelly Automotive Ltd T/A Ryan Donnelly Job Type: Permanent | Part-Time Work Environment: Hybrid (Portglenone showroom) Salary: Competitive + Target-Based Bonus (discussed at interview) About Us Donnelly Automotive is a prestige, performance, and classic car dealership based in Portglenone. Founded in 2020, Operating from our premium indoor showroom, were now looking to shift gears and build a stronger online presence. Were hiring a creative, results-driven Social Media Manager to lead our digital marketing efforts and grow our brand across all platforms. If you love content, cars, and bringing fresh ideas to the table this is your role. Key Responsibilities Develop and lead engaging, data-driven social media strategies tailored to our business. Photograph and film new car stock delivering clean, exciting, high-impact content. Manage the day-to-day operations of our channels: Instagram, Facebook, YouTube, LinkedIn (and others). Adapt content across platforms: short-form reels, long-form videos, posts, stories, and more. Plan, schedule, and publish consistent content using relevant tools. Design or outsource multimedia content (graphics, reels, thumbnails, etc.). Monitor performance and deliver bi-weekly reports to senior management. Research audience behaviour, platform trends, and competitor activity. Set and track goals to grow engagement, reach, and lead generation. Recommend strategies and improvements based on performance insights. Qualifications & Tools Were looking for someone with a mix of creative flair, strategic thinking, and hands-on experience. To thrive in this role, you should have: Key Qualifications Minimum 2 years experience managing business social media accounts. Strong portfolio of photography, video, and social media content. Proven ability to grow social channels, increase engagement, and deliver results. Experience developing and executing social media strategies across multiple platforms. Excellent written and visual communication skills with a sharp eye for detail. A self-starter mindset confident bringing ideas forward and leading initiatives. A passion for cars, automotive culture, or luxury lifestyle content (preferred but not essential). Preferred Tools & Software Content Creation & Design Canva (must-have for quick design work) Adobe Creative Suite (Photoshop, Premiere Pro, Lightroom) CapCut / InShot (for editing reels and short-form content) VSCO / Snapseed (for clean photo edits) Scheduling & Management Later, Buffer, or Meta Business Suite (for planning and scheduling content) Creator Studio (for Facebook & Instagram posting and insights) Analytics & Reporting Meta Insights (FB/IG) YouTube Studio (channel performance) Google Analytics (website traffic via social) Bonus if you have: Experience with paid ad campaigns on Facebook or Instagram SEO knowledge for YouTube and social bios CRM experience or interest in lead generation integration (e.g. HubSpot, Zoho) Drone or advanced videography skills to showcase our premium stock What We Offer Flexible part-time hours (schedule to suit the right candidate) Staff discount and performance-based bonus Autonomy to lead your own social strategy and be a key part of our growth A high-performance, hands-on environment surrounded by some of the UKs finest cars Opportunity to grow with the company as we expand our digital footprint Ready to Apply? Were not just hiring a content poster were looking for a brand builder, a storyteller, and a creative leader. If youre passionate about digital content and want to bring a dynamic car dealership to life online, apply now and help drive Donnelly Automotive into the digital fast lane. Skills: Social Media Content Creator Management