Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
The Team and Role: Reporting to a Head of Digital Marketing in the Digital Marketing Center Of Excellence, the Ad Tech Lead will be responsible for managing and evolving Logitech's global advertising technology stack.
This individual contributor role is crucial to the success of marketing globally across all Business Groups, throughout the marketing funnel and across all media types.
The ideal candidate is skilled at resolving complex strategic, operational, and technical challenges while also able to simplify complexity to communicate to a range of audiences.
This role ensures we maximize the value of our investments in ad platforms, analytics, and AI-driven optimization tools, enabling full visibility and efficiency across all paid media.
Your Contribution: Be Yourself.
Be Open.
Stay Hungry and Humble.
Collaborate.
Challenge.
Decide and just Do.
Share our passion for Equality and the Environment.
These are the behaviors and values you'll need for success at Logitech.
In this role you will: Manage and modernize the existing global media tech stack aligned to marketing needs, site updates and technology requirements.
Partner with both media analytics and site analytics teams to ensure accuracy of media tools, identify tracking discrepancies and support the integration of marketing data within tools like Adobe Analytics.
Assist with onboarding of new tools and platforms to the marketing tech stack including retail media integrations, campaign planning tools, and social media engagement tools.
Liaise with site, IT, privacy, legal and marketing teams to integrate ad technology platforms, APIs, and third-party tools into existing workflows.
Provide the Global Marketing teams and key agencies technical support on ad tech tools including day to day troubleshooting and pre-campaign launch testing.
Monitor trends in global digital advertising and AdTech ecosystem (e.g., AI, privacy regulations, programmatic advancements, measurement shifts) to ensure privacy-compliant data processing and analysis for advertising initiatives.
Act as a trusted partner and in-house subject matter expert on data, targeting and AI to the broader organization, providing thought leadership and a clear vision for media technology Maintain an in-depth understanding of all technical touchpoints in the consumer journey, including ad products, site operations, and third-party partners.
Key Qualifications