Luxury Director of Sales – Anantara The Marker Dublin Hotel (Minor Hotels International)
The role is to develop and execute comprehensive, strategic sales plans, maximize total revenue, market share and profitability.
What will you do?
Understand the business strategy, positioning of the hotel's brand and the Minor Hotels group and effectively publicize this positioning within the market.
Ensure that the sales and events departments fully understand the relative importance and priority of its current account base, manage segments and prioritise efforts accordingly.
Develop business opportunities with a strong focus on international markets such as the US and Europe.
Put into practice a multi‑segment strategy that optimises results at different times of the year and positions the hotel within the luxury segment.
Stay up to date on rates and all hotel products and services.
Conduct regular market analyses to monitor competition and industry trends.
Carry out proper monitoring, follow‑up and management of the group segment, ensuring correct positioning and follow‑up of inspection visits when necessary.
Participate in the elaboration of the hotel's revenue budget in collaboration with revenue and the General Manager.
Prioritise the hotel's financial results.
Support the development of contacts with new customers and monitor their potential revenue.
Actively participate in promotional and commercial trips, inspection visits, roadshows, community and networking events.
Assign individual account responsibilities and targets with reference to the above points; keep account responsibility under continual review.
Team Management
Set financial and non‑financial objectives for each team member and work with them to ensure these objectives are met.
Ensure that all new team members are properly oriented in the strategy and positioning of the hotel's brand and can articulate this positioning.
Ensure that all team members have the appropriate face‑to‑face selling skills to perform their job.
Manage performance of team members, identify skill gaps and recommend training programs.
Department Operations
Maintain accurate management status reporting on business results and associated action planning.
Ensure the sales team has up‑to‑date knowledge of products, services, promotions, rates and competitor developments.
Ensure departmental budget is adhered to, including cost control and expenditure approval procedures.
Participate in client familiarisation trips, site inspections, sales trips and roadshows to meet sales targets.
Create and implement packages and promotions for periods of low occupancy.
Collaborate effectively with operational colleagues, providing support and information to ensure accurate delivery of our promises.
Drive opportunities to upsell and cross‑sell Minor Hotels products.
Maintain working knowledge of IT support tools used in sales today, including sales‑specific software, property PMS and the Microsoft Office toolset.
Ensure all administration work is processed quickly and efficiently.
What are we looking for?
Collaboration
Always project a professional image to enhance the reputation of Minor Hotels.
Ability to plan and prioritise work to achieve targets and deadlines.
Ability to effectively support and supervise other department members to achieve business results.
Proven ability to negotiate to achieve desired outcomes.
Proven ability to communicate effectively and professionally using written and spoken English.
Highly financially literate and proficient in business financials.
Working With Others
Always anticipate and exceed customer and colleague needs.
Use initiative and good judgement to solve problems calmly and efficiently.
Enjoy working with others to achieve common goals and volunteer to ensure team success.
Always act with personal professionalism and integrity.
Taking Responsibility
Always conduct business honestly and fairly, keeping sensitive information confidential.
Prioritise workload effectively and stay organised.
Manage time well and pay attention to detail; work independently without close supervision.
Display a positive attitude, even under pressure, and verify accuracy of work.
Delivering Results
Commitment to meeting and exceeding performance standards.
Constantly develop own professional skills and abilities.
Perform job tasks in line with established policies and procedures.
Always strive to provide a top‑quality experience to all guests.
Requirements
Right to work in Ireland/Eu.
Prior experience in the luxury Irish hotel market is desired.
Knowledge of Thai culture will be valued.
Benefits
Worldwide experience – diversity of 150 nationalities.
Career development opportunities full of national and international challenges.
Wide range of training programs to enhance your skills.
Team member recognition programs, including Memorable Dates.
Wellbeing initiatives, including flexible working conditions.
Ability to contribute to our sustainability programme and volunteering initiatives.
Team member rates and promotions, offering discount rates in our hotels worldwide and exclusive benefits through our corporate loyalty programme.
Local Health Insurance, Pension Contribution and competitive salary package.
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