Marketing Campaign Execution Specialist
We are seeking a highly skilled and results-driven marketing professional to serve as the process owner for campaign execution across multiple channels.
1. Responsibilities:
* Serve as the process owner for campaign execution across email, landing pages, and paid media, supporting growth, lifecycle, EMEA, and demand marketing teams.
* Scope campaign requirements, assess complexity, and lead capacity planning to ensure smooth and timely execution.
* Consult on best practices in Marketo, with a focus on automation, scalability, and operational design.
* Design and execute complex nurture and trigger campaigns, then standardize and scale them for broader use.
* Partner with marketing stakeholders to streamline workflows, reduce friction, and optimize campaign delivery.
* Lead programs to address recurring execution challenges—defining objectives, success metrics, and building repeatable processes.
* Identify operational risks early, communicate clearly with stakeholders, and implement sustainable solutions.
* Drive ongoing improvements in marketing execution through process innovation, automation, and efficiency.
* Collaborate cross-functionally with growth, regional, and demand marketing, engineering, and design teams to align on priorities and execution strategy.
* Maintain scalable documentation and support coordination with offshore production teams.
1. Requirements:
* 5+ years of experience in a marketing automation or campaign management role, ideally within a fast-paced environment.
* 3+ years of proven expertise in Marketo, with a strong track record of developing scalable programs and driving successful campaign outcomes.
* Demonstrated project management skills with experience leading cross-functional initiatives.
* Excellent communication skills, able to convey complex ideas effectively and tailor messaging to diverse stakeholders.
* Strong analytical skills with a detail-oriented mindset to track performance metrics, analyze data, and identify opportunities for improvement.
* Ability to work both independently and collaboratively within a team-oriented environment.
* Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
* Proactive, with a growth mindset and a passion for continuous learning and improvement.
1. Preferred Qualifications:
* Expertise additionally using Braze
* Experience in the technology or financial services sectors, ideally within a high-growth company.
* Familiarity with digital marketing channels, including paid media, SEO, and landing page optimization.
* Knowledge of marketing automation tools and processes to enhance efficiency and scalability in campaign execution.
* Strong adaptive skills with a proven ability to thrive in a rapidly changing environment.
* Experience managing or collaborating with an offshore production team to streamline operations.
Why Choose Us: This role offers a unique blend of technical and business acumen, with opportunities to drive process innovation and collaboration across functions. As a key member of our marketing team, you will have the chance to make a meaningful impact on our campaigns and customer experiences.
What We Offer: A competitive annual salary range, equity, company bonus or sales commissions/bonuses, retirement plans, health benefits, and wellness stipends.
Where You'll Work: Our office locations include Dublin HQ.
Team: Marketing
Job Type: Full time