We're a leading company in the tech space, dedicated to improving connectivity solutions. Our team is passionate and inspired by possibility, solving complex problems and turning clever ideas into unique products.
Millions of consumer-initiated tests are performed through our products, with billions of data points collected globally daily. This data offers numerous opportunities to analyze and optimize our strategy. Working closely with us means using our data and insights to improve connectivity for all.
We're seeking a creative, collaborative, and strategically-minded Product Marketing Specialist to join our team. This role acts as a vital link between Product, Sales, and Marketing, ensuring we deliver the right solutions with the right message at the right time.
Key Responsibilities
1. Develop and promote product marketing resources like case studies, guides, research articles, webinars, white papers, and videos to communicate our products' value
2. Plan and execute cross-channel marketing campaigns across content, email, web, social media, and ads to boost brand awareness, engagement, and conversions
3. Maintain and expand competitive intelligence through market monitoring, battle cards, and industry research
4. Facilitate cross-departmental training to ensure messaging consistency
5. Collaborate with Product Marketing and regional teams to identify and share use cases and messaging globally
6. Assist with product and feature launches in partnership with product and sales teams
7. Manage social media channels, create content calendars, and monitor performance to optimize results
8. Keep product collateral and sales resources up-to-date
We value your experience and potential over a strict checklist. If your background has prepared you for similar challenges, we want to hear from you.
Requirements
* 2-3+ years experience in marketing, communications, or related fields
* Excellent business writing skills with experience in technical messaging
* Knowledge of product marketing principles and best practices
* Experience managing social media content
* Experience building marketing campaigns
* Strong project management skills in a fast-paced environment
* Team-oriented with strong interpersonal skills
* Creative thinker with innovative marketing ideas
* B2B marketing experience
* Industry experience in internet, networking, or telecommunications is a plus
* Proficiency with marketing automation tools and CRM systems is a plus
* Successful background check
About Us
We offer top-tier hardware, software, and tools, along with flexible remote work options. We support your growth with educational opportunities, resource libraries, team activities, and more.
We emphasize care and collaboration. We offer competitive compensation, paid time off, and comprehensive benefits. If you have accessibility needs, contact us for accommodations throughout the hiring process.