Job Title: Digital Marketing ExecutiveLocation: Galway, IrelandPurpose of the RoleAn opportunity has arisen for a Marketing Executive to join an international marketing team, supporting the delivery of strategic marketing initiatives to increase brand awareness and drive sales growth across a diverse product portfolio. The successful candidate will play a key role in campaign execution, lead generation, and brand development across multiple markets.Key ResponsibilitiesManage lead generation campaigns across multiple product portfolios and international markets using CRM systems.Develop and deliver integrated marketing campaigns across both digital and traditional channels.Create and manage print materials including catalogues, brochures, flyers, and other promotional content.Produce and maintain online content across websites, social media platforms, and email marketing campaigns, including SEO optimisation.Coordinate and support exhibitions, trade shows, open days, and other promotional events.Assist in planning and executing new product launch campaigns.Ensure consistency in branding and adherence to brand guidelines across all marketing materials and platforms.Manage projects related to website and social media development and optimisation.Support PR initiatives, advertising campaigns, and editorial content development.Write, edit, and proofread marketing content to a high standard.Conduct market research and monitor industry trends to inform marketing strategies.Maintain and update marketing databases to ensure accuracy and accessibility.Manage budgets, supplier relationships, and track marketing expenditure.Collaborate with internal teams including sales to align marketing activities with business objectives.Provide general administrative support as required.Skills and Experience RequiredDegree in Marketing, Business, Commerce, or a related discipline.2–3 years’ experience in a marketing role with responsibility for lead generation and campaign management.Strong digital marketing knowledge, including SEO, email marketing, and social media.Experience working with CRM systems, CMS platforms, and MS Office tools.Excellent written and verbal communication skills, with strong copywriting and proofreading ability.Strong organisational skills with the ability to manage multiple projects simultaneously.Analytical mindset with good problem-solving skills.Ability to build and maintain effective working relationships with internal and external stakeholders.Creative, proactive, and commercially aware.DesirableDigital marketing qualification.Experience in eCommerce, sales, or customer service environments.Knowledge of sectors such as agriculture, construction, marine, or material handling.Fluency in additional languages.Full, clean driving licence.Personal AttributesHighly organised and detail-orientedStrong time management and prioritisation skillsExcellent interpersonal and negotiation skillsInnovative and results-driven approachAbility to work independently and as part of a teamAdditional InformationRole may involve occasional travel for events, exhibitions, and meetings.Competitive salary and benefits package offered, dependent on experience.
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