Video Content Curator
RTÉ is Ireland's national public-service media organisation. We are embarking upon an ambitious and exciting 5-year transformation strategy to update the way we run the organisation. Our mission is to serve as an independent source of stories, news, information and entertainment for Ireland, reflecting the diversity of its people and providing experiences that enrich the lives of all.
This sense of purpose motivates us to deliver to the highest standards in an environment that is collaborative, supportive and engaging. Attracting and retaining the best talent is key in delivering to our audiences. We want our people to thrive in an environment that values their output.
Meet the team
The Video Product team is responsible for ensuring that all content is optimally commissioned, created, packaged, curated, and published to our products, including RTÉ Player and RTÉ's YouTube channels, across multiple platforms and devices, from mobile, to desktop and Big Screen TVs.
We are looking for an experienced Video Content Curator with a deep understanding of the competitive streaming and TV market and expertise in delivering digital content experiences across multiple platforms and devices.
Reporting to the Video Product Manager, the Video Content Curator will be a TV enthusiast with a passion for Irish TV and culture and has a strong interest in global streaming and entertainment trends. You will be part of a team of curators and multimedia co-ordinators working closely with colleagues within RTÉ to support the delivery of RTÉ Player content and KPIs. The successful candidate will work within a dynamic, fast-paced environment, collaborating with stakeholders from across the business including technology, design, UX, marketing, audience insights and commercial.
About the role:
* Develop the RTÉ Player curation strategy with a focus on growth for connected TV platforms (e.g., Smart TVs, Apple TV, third party platforms)
* Maintain an online editorial calendar for RTÉ Player
* Tailor the homepage ensuring it reflects the national conversation at all times
* Prioritise content on big screen, curating for the lean-back experience, optimising navigation and user journeys
* Combine personalised recommendations with curated editorial content to deliver variety, serendipity and discovery
* Coordinate with the Mobile Curator and Discovery Lead to ensure alignment with overall platform strategy (mobile, TV, Web)
* Write sharp, engaging copy for hero placements, rails, and promotional spots that resonate in the living room environment
* Work closely with content planner to plan, prioritise and promote content priorities including box sets
* Introduce new content curation tools, innovation, and techniques to enhance output
* Collaborate with UX, Product, and Design teams to enhance imagery workflows, rail strategies, and navigation
* Use analytics to track performance of curated placements. Monitor KPIs (streams, time spent, completion rates, device splits) and iterate strategy accordingly
* Work with the Discovery Lead to ensure recommended content is surfaced effectively and balanced with curated collections
* Work with Marketing, Communications, and Partnerships teams to ensure alignment with the RTÉ Player brand, editorial guidelines and TOV across all touchpoints
* Oversee Product key art series imagery ensuring it meets RTÉ Player product specs effectively
About you:
* Minimum of 3 years' experience in content curation, editorial, or digital publishing (preferably in video/VOD/streaming
* Third-level qualification in Multimedia, Journalism, Communications, or a related discipline, with proven experience applying these skills in a professional setting
* Demonstrable experience with copywriting and managing content calendars with ability to adapt tone for different genres and audiences
* Evidence of a strong analytical mindset who can show examples of how you've data to lead to growth
* Proven understanding of cross-platform editorial strategy and audience behaviour and how audience behaviours differ across big screen, mobile, and web
* Excellent attention to detail in imagery, metadata, and compliance
* Visual - recognises that audiences will discover new content through excellent user experience (UX) and beautiful graphics
* Highly organised, with the ability to plan and manage multiple projects simultaneously under tight deadlines
Nice to have:
* Experience using content management systems, e.g. Wordpress
* Familiarity with connected TV and big screen user experiences, navigation patterns, and limitations
* Awareness of digital rights landscape
* Familiarity with metadata standards (Gracenote, EIDR, etc.)
If you are interested in this opportunity, please submit your CV together with a cover letter outlining your interest and alignment to the role requirements. Please attach these as one file in the online application process.
This appointment will be made at the Multimedia Co-ordinator grade and is being offered on an ongoing full-time contract basis. The salary scale for this grade is from €46,832 to €61,163 gross per annum.
Closing date for receipt of applications is Thursday, 23rd October
Cuirfear fáilte roimh iarratais ó dhaoine go bhfuil dearcadh dearfach acu i leith na Gaeilge. Applications are welcome from people who have a positive outlook to Irish.
Diversity and Inclusion are at the heart of what we do – both on-air and behind the scenes. We are committed to building a more inclusive environment and tackling under-representation while embedding inclusion at every stage of the employee journey.
We welcome applications from people with diverse backgrounds, without regard to gender, sexual orientation, gender identity, age, social experience, race and ethnicity, disability, civil and family status, religious belief and membership of the Traveller Community.
We are eager to provide reasonable accommodations for potential and existing employees with any kind of disability. Should you wish to request an accommodation for your interview, we encourage you to let us know when you apply.