Job Role:
We are seeking a skilled Digital Marketing Professional to join our team. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to grow our brand presence and drive sales success.
Key Responsibilities:
* Website Management: Oversee and optimize the company website, creating engaging content, applying SEO best practices, and analyzing performance to drive improvement.
* Stakeholder Management: Build strong relationships with external partners while keeping internal stakeholders aligned on marketing initiatives.
* Social Media: Develop and execute content strategies and calendars to grow brand awareness, engagement, and lead generation, using insights to guide decisions.
* Events & Sales Enablement: Support events, exhibitions, and the development of sales collateral, working closely with the sales team to enhance client engagement.
* Advertising & Campaigns: Plan, deliver, and analyze marketing campaigns across channels, reporting on results and optimizing for growth.
Required Skills and Qualifications:
* Degree or 3rd level qualification, with a marketing or digital marketing focus.
* 2+ years' experience in B2B (and ideally B2C) digital marketing.
* Proven success in areas such as SEO, website management, social media growth, and advertising.
* Marketing-tech certifications (SEO, analytics, WordPress, paid media) are highly valued.
* Graphic design skills a bonus.
* Strong communication skills – verbal, written, and social.
* Organised, adaptable, and proactive with a values-driven approach.
* A collaborative team player who is creative, authentic, and passionate about brand growth.