As Marketing Manager, you'll have the opportunity to make a significant impact, working closely with experienced internal teams and external partners to drive brand performance and unlock new growth opportunities.
You'll be part of a collaborative, fast-paced, and high-performing marketing team that values clarity of thinking, creativity with purpose, and delivering results.
Responsibilities include but not limited to:
Brand & Marketing Strategy:
• Lead the development of annual marketing brand planning across multiple brands.
• Set objectives, KPIs, and manage budgets to deliver against business targets.
Campaign & Activation:
• Lead the end-to-end development and execution of integrated marketing campaigns (ATL, digital, shopper, PR, etc.)
• Manage agency relationships and creative briefing processes.
• Guide internal design and content teams to produce best in class assets.
• Ensure consistent brand messaging across all consumer touchpoints.
E-comm, Digital, Social & Influencer:
• Oversee digital and social strategy for your brands, working with our in-house team.
• Supporting e-comm brand activation across online retail platforms where relevant.
• Lead influencer and ambassador partnerships to build reach and relevance.
Innovation & NPD:
• Work with the wider marketing and innovation teams to identify opportunities.
• Input into concept development, product positioning, and go-to-market strategy.
• Lead marketing execution for launches from pre-launch to in-market rollout.
Cross-functional Collaboration:
• Work closely with cross functional teams to ensure marketing activity strategically aligns with commercial objectives and business priorities.
• Support retail media customer marketing plans, representing the brands externally.
Why Join Us?
• Opportunity to lead some of Ireland's most recognised and trusted brands.
• Broad scope: from strategy to execution, across multiple categories and channels.
• Collaborative, agile team environment with strong internal resources.
• Long-standing Irish-owned business with a track record of brand-building excellence.
• Competitive package and flexible working environment (hybrid role).
We're excited to meet experienced marketers who are ready to take ownership and bring smart, creative thinking to our iconic brand portfolio