This role focuses on elevating digital advertising performance for a consumer brand, with a strong emphasis on Meta platforms, Shopify, and Klaviyo. The successful candidate will provide expert guidance to optimize current advertising strategies, support content creation, and drive higher conversion rates. The engagement is project-based, spanning four weeks, and requires close collaboration with the brand team to deliver actionable insights and measurable improvements. The position is open exclusively to professionals based in Ireland, with the potential for future projects based on results.
Deliverables
* Audit and analyze existing Meta advertising campaigns, identifying areas for improvement
* Develop and recommend actionable strategies to enhance ad performance and conversion rates
* Advise on content creation tailored for Meta platforms to maximize engagement and ROI
* Provide guidance on integrating Shopify and Klaviyo for seamless marketing automation and tracking
* Deliver a comprehensive report summarizing findings, recommendations, and next steps
* Participate in regular check-ins with the brand team throughout the four-week project
Requirements
* Proven expertise in digital advertising, specifically on Meta platforms (Facebook, Instagram)
* Strong working knowledge of Shopify and Klaviyo, including campaign setup and analytics
* Demonstrated ability to analyze campaign data and translate insights into effective strategies
* Experience in content creation for digital advertising, with a focus on conversion optimization
* Excellent communication and presentation skills
* Must be based in Ireland and available for the full project duration
* Ability to work independently and deliver results within tight deadlines
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