Head of Marketing & Business Development (Chinese Speaking)
1 day ago Be among the first 25 applicants
Dublin, County Dublin, Ireland
The Head of Marketing & Business Development will lead the firm’s strategic growth and brand development initiatives, with a strong focus on engaging and expanding our presence in Chinese-speaking markets and supporting Chinese clients operating in or entering Ireland and the EU. This is a senior leadership role requiring a blend of strategic marketing, commercial acumen, and experience in professional services to bridge business cultures across Europe and Greater China.
This first hire for the Irish company will also serve as the primary point of contact for all Dublin office matters and will liaise closely with the team at our London head office.
Marketing Strategy & Brand Leadership
Develop and execute a comprehensive marketing strategy to strengthen the firm’s visibility in Ireland, the EU, and Chinese-speaking markets.
Oversee brand positioning, digital marketing, content development, and thought leadership campaigns relevant to legal and management consulting services.
Manage marketing budgets, campaigns, and performance analytics.
Business Strategy & Growth Initiatives
Design and implement business development strategies to acquire new clients and expand service offerings in legal and management consultancy sectors.
Identify and convert new commercial opportunities through market research, industry insights, and client needs analysis.
Develop high-quality proposals, pitch decks, and tailored service presentations for Chinese-speaking and international clients.
Client Relationship Management
Serve as a primary liaison for Chinese-speaking clients, ensuring clear communication and high service standards.
Build long-term relationships with corporate clients, investors, SMEs, and government or trade bodies.
Coordinate cross-functional teams (legal, consulting, operations) to ensure seamless client onboarding and project delivery.
Partnerships & External Engagement
Establish and maintain strategic partnerships with law firms, consulting firms, investment agencies, business associations, and Chinese chambers of commerce in Ireland and Europe.
Represent the firm at conferences, trade missions, networking events, and industry forums.
Support cross-border collaboration initiatives between Irish and Chinese markets.
Monitor competitor activity, trends, and market intelligence to guide senior leadership.
Team Leadership & Internal Collaboration
Lead and mentor the marketing and business development teams to deliver high-impact strategies and measurable outcomes.
Align marketing activities with the company’s business goals, service lines, and regulatory requirements.
Foster cultural awareness and best practices for engaging with Chinese clients and partners.
Work closely with legal consultants and operations teams to align business development strategies with the firm’s service offerings.
Key Requirements
Native or fluent proficiency in Mandarin Chinese; strong professional fluency in English.
8-10+ years of experience in marketing, business development, consulting, preferably within professional services sector.
Strong understanding of Chinese and Irish/EU business environments and cultural dynamics.
Proven track record in developing and leading marketing campaigns, client acquisition programmes, strategic partnerships, and revenue growth.
Excellent communication, negotiation, and stakeholder-management skills.
Ability to develop and execute strategic business plans.
Preferred
Existing network within Chinese business communities in Europe or China.
What We Offer
Competitive salary and performance-based bonuses
Dynamic multicultural environment
Professional development and leadership growth
Option for flexible working arrangements
Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Sales
Industries
Business Consulting and Services
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