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Principal product marketing lead, crypto infrastructure (b2b)

Kraken
Principal
Posted: 13h ago
Offer description

A leading crypto company is seeking a Lead Product Marketing Manager to define and execute marketing strategies for their Payward Services. This role involves developing compelling narratives, owning GTM execution, and tailoring messaging for diverse client segments including fintechs and asset managers. Candidates should possess over 10 years of B2B fintech marketing experience and a deep understanding of the digital asset ecosystem. The position is fully remote, supporting a diverse team across 70+ countries.
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