Luxury Spirits Brand Ambassador - Diageo
Luxury Spirits Brand Ambassador - Diageo
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This range is provided by CPM Ireland. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future. Join us to create a career worth celebrating.
About the Role
Diageo is seeking a passionate and experienced Brand Ambassador to represent our premium spirits portfolio within the luxury on-trade sector. This is a unique opportunity to become the face of an iconic brand, inspiring industry professionals and consumers through immersive tastings, engaging training, and unforgettable events.
As a key member of our advocacy team, you'll combine deep cocktail knowledge with natural charisma and a flair for storytelling. You will champion our brand in top-tier bars, restaurants, and events—bringing the spritz lifestyle to life across your region.
With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future. Join us to create a career worth celebrating.
About the Role
Diageo is seeking a passionate and experienced Brand Ambassador to represent our premium spirits portfolio within the luxury on-trade sector. This is a unique opportunity to become the face of an iconic brand, inspiring industry professionals and consumers through immersive tastings, engaging training, and unforgettable events.
As a key member of our advocacy team, you'll combine deep cocktail knowledge with natural charisma and a flair for storytelling. You will champion our brand in top-tier bars, restaurants, and events—bringing the spritz lifestyle to life across your region.
Requirements
* Act as a passionate advocate for Diageo's luxury spritz brand across the on-trade sector
* Build and nurture relationships with bartenders, bar owners, and key decision-makers
* Deliver high-impact trainings, tastings, and brand education sessions
* Support national and regional brand events, activations, and festivals
* Provide expert-level cocktail knowledge and serve as a resource for the on-trade community
* Collaborate with the commercial and marketing teams to support brand objectives
* Provide feedback from the trade to influence brand strategy and execution
Skills & Experience Required
* Minimum 2 years' experience working in the on-trade (e.g., bars, restaurants, hotels)
* High-level cocktail knowledge and mixology experience
* Confident public speaker with experience leading trainings, tastings, or events
* Strong interpersonal and communication skills
* Full Irish driving license (essential)
* Willingness to travel at least 3 days per week
* Flexible with working hours, including evenings and weekends as needed
Benefits
* Competitive salary & benefits package
* Opportunities to work on the world-class program
* Training and development within a global industry leader
* Access to exclusive events and industry networking
Seniority level
* Seniority level
Associate
Employment type
* Employment type
Full-time
Job function
* Job function
Sales and Business Development
* Industries
Retail
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