Brand Strategist – Remote | Full-Time
About Loom Creative Studios
At Loom, we help brands stand out in an ever-changing market. Our approach combines creativity, strategy, and insight to craft compelling brand stories that connect with audiences globally. We're seeking a Brand Strategist who thrives on shaping brand narratives, driving strategic initiatives, and delivering measurable impact for our clients.
Role Description
As a Brand Strategist at Loom, you will lead the development and execution of strategic branding initiatives. You will create compelling brand narratives, ensuring alignment with client objectives, and guide projects from research to delivery. Your day-to-day will involve conducting market analysis, developing brand positioning strategies, managing identity projects, and collaborating with clients and internal teams to deliver exceptional results.
Key Responsibilities
* Develop and execute brand strategies that align with client goals and market opportunities
* Conduct market research, competitive analysis, and audience insights to inform strategy
* Craft and communicate clear brand positioning and messaging
* Oversee brand identity projects, ensuring consistency across touchpoints
* Collaborate with cross-functional teams including design, marketing, and client stakeholders
* Support clients in expanding into new markets with personalised and localised strategies
Qualifications
* Proven expertise in Brand Strategy, Branding, and Brand Development
* Strong understanding of Brand Management and Brand Positioning
* Exceptional communication and presentation skills for client-facing work
* Knowledge of market research methodologies and competitive landscape analysis
* Creative problem-solving, strategic thinking, and a results-driven mindset
* Professional experience in branding or marketing; international market experience is a plus
* Bachelor's degree in Marketing, Business, Communications, or a related field
Why Join Loom
* Work remotely with a dynamic, collaborative team
* Contribute to meaningful, high-impact branding projects
* Engage with clients across industries and international markets
* Grow your career in a company that values creativity, innovation, and strategic thinking