Loyalty and Communications Role Overview
The position of Loyalty and Communications Specialist is a crucial one in our organization. We are seeking an individual with a strong passion for loyalty, customer engagement, and detail-oriented mindset to join our team.
As a key member of our team, the successful candidate will play a pivotal role in bringing loyalty campaigns to life across multiple channels. This includes email, in-app, and SMS communications. The role requires close collaboration with internal teams and external partners to ensure campaigns are creatively compelling and technically enabled for seamless execution.
Key Responsibilities:
* Support the implementation of loyalty programme design and strategy across the Irish market.
* Plan, coordinate, and deliver marketing campaigns through various digital channels to drive customer engagement and programme participation.
* Collaborate with internal teams and third-party partners to ensure campaigns are technically ready for launch and executed flawlessly across all touchpoints.
* Coordinate in-store loyalty activations and promotional activities in partnership with operations.
* Work with operations to support employee communications and training.
* Maintain a detailed project calendar to ensure all loyalty initiatives are planned, communicated, and executed on time.
* Measure and report on campaign performance, using data and analytics to identify opportunities for optimisation and guide future decision-making.
* Support the continuous improvement of loyalty processes, simplifying workflows and identifying opportunities for automation.
Required Skills and Qualifications:
* Previous experience in loyalty or marketing, ideally within the retail or convenience sector.
* Demonstrated experience in campaign management across digital channels (email, app, SMS).
* Strong analytical skills with proven experience in database marketing, campaign reporting, and web analytics.
* Experience managing third-party suppliers and ensuring technical readiness for campaign execution.
* Understanding of marketing and store systems required to implement promotions and campaigns.
* Excellent communication skills, both written and verbal, with the ability to influence and collaborate effectively across teams.
* Strong organisational and time-management abilities, capable of managing multiple priorities simultaneously.
Benefits:
This role offers the opportunity to work in a dynamic environment, contribute to the growth of our organisation, and develop your skills and expertise in loyalty and communications. If you are a motivated and detail-oriented individual with a passion for customer engagement, we encourage you to apply for this exciting opportunity.
Others:
To be considered for this role, please submit your application through our careers page.