Limerick, County Limerick, Ireland
Company: Bitrecruit
Client / Employer: Occupop
Responsibilities
Conduct market research to identify customer needs, preferences, and emerging trends.
Introduce new products into the Irish market.
Work within the product lifecycle to identify rising stars as well as end of line.
Support the development and execution of marketing strategies to promote our brand, products and services.
Ensure brand consistency and value proposition alignment across all marketing materials.
Collaborate with cross functional teams, managing campaigns across the company and via sales channels.
Work with big data to identify trends in product behaviour & price.
Monitor sales performance across regions and channels to optimize reach and efficiency and feedback results and observations.
Distribution and Channel Management
Coordinate with supply chain and sales teams.
Ensure product availability in the right place at the right time.
Communication & Engagement
Managing direct mail, newsletter, brochure and advertising campaigns
Coordination and execution of inbound and outbound marketing campaigns.
Support event planning and execution, including conferences, trade shows, and promotional events.
Design and delivery of product training to employees and addressing technical queries.
Manage advertising and public relations initiatives to boost brand awareness.
Complete field visits within shops, travel with salespeople and attend meetings and conferences as required.
Develop a network within the Wurth Group to leverage expertise and ensure best practice is adhered to that Group policy and procedure is maintained.
Any other duties that fall into the remit of the marketing function or that the company may require.
Requirements
The ability to work under pressure and meet tight deadlines is a must.
Good understanding of marketing principles.
Adobe InDesign graphic experience an advantage.
Strong Excel skill and database skills is an advantage.
Bachelor's degree in marketing, business, communications, multimedia, or a related field or relevant professional qualification desirable but not essential.
What we Offer
Joining Wurth Ireland means joining a growing German multinational—full of support and opportunity including excellent training and ongoing development to help you be the best you can be.
We offer a competitive salary with ample opportunity to increase your earnings through monthly and quarterly incentives.
Benefits include:
Life Cover
23 days annual leave
Onboarding Programme
Paid Sick Leave Scheme
Employee Referral Scheme
Staff Discount
Long Service Rewards
Wellness initiatives including 24/7 access to Employee Assistance Programme
Diversity statement
The future needs good decisions and good decisions are a result of a diversity of opinions and perspectives!
Wurth Ireland is committed to championing an inclusive and diverse workforce that reflects modern Ireland and the people we serve. We strive to create a culture where all staff have equal access to opportunity and feel comfortable and confident to be themselves at work.
Reporting to: Product Marketing Manager
Location: Head Office, Limerick. Remote working offered with role.
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