House 2 Home is seeking a talented and driven Head of Marketing & Innovation to lead our marketing function and support our vision of delivering best-in-class home energy and retrofit solutions. Reporting directly to senior management, this is a unique opportunity to shape our brand, drive market growth, and lead innovation across the company.Key Responsibilities:Marketing Leadership & StrategyDevelop and execute the company's marketing strategy across digital and traditional channels.Lead brand development, messaging, and campaign planning to drive demand and market awareness.Manage the full marketing funnel, from acquisition and engagement to lead nurturing and handover to sales.Oversee content creation, social media presence, and storytelling across all platforms.Digital Marketing & AnalyticsManage paid social, PPC, SEO, and conversion optimisation activities.Monitor campaign performance and provide regular reporting and insights to senior leadership.Drive continuous improvement through A/B testing, data-driven decision-making, and performance optimisation.Innovation & TechnologyOversee the company's full technology stack, including Salesforce CRM, marketing automation tools, and integrated platforms.Work cross-departmentally to improve workflows, drive efficiencies, and introduce new digital tools.Identify, evaluate, and implement innovation opportunities that support business growth.Team & People ManagementLead, mentor, and develop the in-house marketing team.Foster collaboration across sales, operations, surveying, and management teams.Support a high-performance culture focused on creativity, accountability, and continuous improvement.Partnership & Agency ManagementManage relationships with external marketing, creative, and digital agencies.Oversee strategic partnerships and co-marketing initiatives that support brand growth.Ensure all external deliverables align with timelines, budgets, and brand standards.Project ManagementLead multi-stakeholder projects from concept to delivery.Coordinate internal and external teams to ensure smooth execution of campaigns and innovation initiatives.Provide structured planning, documentation, and communication to keep projects on track.What We're Looking ForMinimum 5 years' experience in a senior marketing role.3rd level degree in a relevant field.Strong experience in digital marketing, analytics, and campaign optimisation.Proven ability to lead teams and manage cross-functional collaboration.Experience implementing or managing CRM platforms (preferably Salesforce).Excellent communication, organisation, and project management skills.Creative mindset with the ability to bring new ideas to life.Comfortable working in a fast-paced, hands-on environment.Job Types: Full-time, PermanentPay: €50,000.00-€70,000.00 per yearBenefits:Additional leaveBike to work schemeCompany eventsCompany pensionOn-site parkingWellness programEducation:Bachelor's (preferred)Experience:Senior Marketing : 5 years (required)Marketing Automation : 1 year (required)Work authorisation:Ireland (required)Work Location: In person