Company DescriptionThink Differently is a recruitment consultancy with expertise in the media communications sector in Ireland. Our dedicated focus is on creating real opportunities for our candidates, clients, and future talent, and we do this through a unique ecosystem that supports inclusion to drive a more diverse workforce. Contact us today for a confidential conversation about Role DescriptionThis is a full-time Media Effectiveness Director position within a key Global Media Agency in Dublin. The successful candidate will be responsible for overseeing all aspects of media effectiveness, including analysing campaign performance, developing data-driven insights to drive strategy, providing leadership to the team to optimise media investments, and collaborating with cross-functional teams. You will collaborate with key clients and internal teams to improve campaign effectiveness ensuring we correctly identify and then deliver on short-term and long-term goals. You will proactively identify measurement opportunities and use these to share actionable insights.Some Key Responsibilities: Assess and optimise clients current marketing & media strategy with a data driven approach Develop and deploy marketing effectiveness measurement frameworks across key clients and with internal teams Drive understanding and use of relevant tools within planning teams Drive continual education of internal teams with regards to effectiveness theory, tools and techniques, and help them integrate these into their planning Collaborate with account leads and strategy directors to ensure a joined-up effectiveness agenda is in place for your clients Assist in the design of reports, dashboards, and presentations to support agency and client development Identify emerging trends, data sets and techniques that can be leveraged to improve current or future activities.Qualifications6+ years of media planning, buying, and measurement experience with a strong emphasis on data-driven insights and media analyticsDemonstrated experience in media research and analytics with a deep understanding of media measurement methodologies, including attribution, multi-touch, and media mix modellingProven ability to analyse campaign performance, develop key insights, and optimise media investments across various media channelsExcellent communication skills with the ability to present findings and insights to both technical and non-technical teamsAbility to lead and Strong leadership and team management skills with the ability to provide guidance and direction to a cross-functional team to optimize media investmentsBachelor's or Master's degree in Marketing, Business Administration, Communication, or a related fieldExperience in the media and advertising industry is a mustSalary from 75K DOETo find out more contact our trusted partners at or apply below At we are an equal opportunity agency. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, ethnic origin or disability status