A leading organisation is seeking a senior marketing professional to lead the development and delivery of integrated, market-facing campaigns that drive brand visibility, stakeholder engagement and commercial growth. This is a strategic leadership role, bringing together brand campaigns, events, sponsorship and digital activation to create a cohesive and impactful market presence. Working closely with senior stakeholders, you will shape campaign strategy, align priorities and maximise the impact of key marketing investments. You will also lead a high‑performing team and ensure all marketing activity is aligned to broader business objectives and measurable outcomes. Key Responsibilities Develop and deliver an integrated marketing and campaign strategy aligned to business priorities Lead the planning and execution of multi‑channel campaigns across brand, content, digital and events Identify key market themes and opportunities to drive visibility and engagement Provide strategic oversight of events and sponsorship activity Ensure consistent messaging and positioning across all marketing initiatives Collaborate with senior stakeholders to shape go‑to‑market initiatives Define KPIs and measure campaign effectiveness and ROI Manage budgets and optimise performance through insight‑led decision making Lead, mentor and develop a high‑performing marketing team Experience Required Senior marketing leadership experience within a complex organisation Strong background in integrated campaign strategy and delivery Experience overseeing events, sponsorship and brand activation Proven ability to influence and engage senior stakeholders Commercial mindset with focus on measurable outcomes Strong leadership and team development capabilities Why Apply Strategic leadership role with high visibility Opportunity to shape integrated marketing strategy Collaborative and stakeholder‑focused environment Strong emphasis on innovation, impact and growth If you are a strategic marketing leader who enjoys driving integrated campaigns and working closely with senior stakeholders, this is an excellent opportunity to make a significant impact. Contact Eimear Walsh in Alternatives or click apply below.
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