Overview
Senior Brand Marketing Manager – Dublin 2, Hybrid (2 days office-based).
Are you ready to take full ownership of a marketing function and shape a brand during an exciting growth phase? This newly created role offers the opportunity to join a market-leading organisation as Senior Brand Marketing Manager, where you will set the strategy, lead a talented team, and modernise the marketing approach with a blank canvas to work from.
The Role
* Take full ownership of the marketing strategy, budget, and operational plan, ensuring alignment with business objectives.
* Lead, mentor, and support a lean but capable team of two permanent marketers (plus a third likely to be made permanent), fostering creativity, collaboration, and professional development.
* Drive brand development and ensure consistency across campaigns, communications, content, and events.
* Oversee digital channels, including the company website, social media, email campaigns, and SEO/SEM strategies, while managing the relationship with external creative agencies.
* Deliver high-quality written and visual content tailored to diverse audiences, including clients, members, brokers, and sector stakeholders.
* Plan and deliver impactful events, including several large-scale conferences each year, that strengthen engagement and reflect the company brand.
* Present marketing updates and strategies to the leadership team and, on occasion, the board.
* Use data, insights, and market intelligence to refine campaigns, monitor ROI, and continuously improve performance.
What We’re Looking For
* Degree in Marketing, Communications, Business, or related field.
* 5+ years’ experience in a senior marketing role with proven leadership and team development skills.
* Strong track record in brand development, communications, and digital marketing.
* Experience in insurance, financial services, or broker-related markets is highly desirable. Candidates with deep expertise in target sectors such as education, healthcare, or non-profit will also be considered.
* Confidence in engaging at senior levels, including presenting to leadership and board members.
* Excellent organisational skills with the ability to balance strategy with hands-on delivery.
* Proven experience managing budgets, agency relationships, and multiple projects simultaneously.
What’s on Offer?
This is a rare opportunity to shape a respected brand and modernise the marketing function as part of an ambitious growth strategy. The role comes with an attractive salary, excellent benefits, hybrid working (2 days in the office), and the potential to grow into a future Head of Marketing position as the team and business continue to expand.
If you are a strategic yet hands-on marketing leader with a passion for brand and communications, we’d love to hear from you.
Apply now or contact Marty Caskey, Sales & Marketing Recruitment Manager at Abrivia Recruitment, to discuss this opportunity further.
Details
* Seniority level
* Mid-Senior level
* Employment type
* Full-time
* Job function
* Marketing
* Industries
* Insurance, Insurance and Employee Benefit Funds, and Insurance Agencies and Brokerages
How to Apply
Referrals increase your chances of interviewing at Abrivia Recruitment Specialists.
#J-18808-Ljbffr