Marketing Manager Job Description
This is a marketing role where creativity meets challenge. As a Marketing Manager, you will lead the marketing efforts for various aspects of the business, including accommodation, food and beverage, spa, weddings, events and more.
The key responsibilities include:
* Developing and implementing group-wide content strategies and maintaining consistent tone across all channels
* Planning hotel-specific campaigns, from seasonal promotions to targeted advertising
* Creating and managing a 12-month calendar of events in collaboration with hotel teams
* Writing and distributing press releases to promote newsworthy moments across the group
* Managing and delivering a social media strategy, including paid ads through Meta
* Overseeing multiple social media accounts across platforms like Instagram, Facebook, TikTok and YouTube
* Signing off visuals, photoshoots, reels, and blogs
* Organising influencer and journalist visits and tracking results
* Creating and sending email newsletters via our CRM
* Planning and managing print and digital advertising across local and national media
* Supporting B2B marketing and partnership outreach
* Monitoring campaign performance and reporting key insights
You will work closely with the Head of Marketing and the company director to align business goals and manage a small team to support their growth.
Key qualifications and skills required for this role include:
* 3+ years experience in modern marketing, with a strong grasp of social media and digital campaigns
* Confident using Meta Business Suite & Manager to run and review paid ads
* Familiar with WordPress and comfortable updating web content
* Excellent written and verbal communication skills
* A team player who is creative, collaborative, and calm under pressure
* Organised and reliable, with the ability to manage multiple projects at once
Benefits of this role include:
* A permanent position with flexibility to develop new ideas and campaigns
* A supportive and sociable head office team
* Creative ownership and space to grow in your career