Product Marketing Manager, Marketing Campaign
Dublin, Ireland
Qualifications
Bachelor's degree or equivalent practical experience.
1 year of experience in marketing (growth, performance, direct response, social, digital, cloud, events, etc.).
Experience working cross-functionally with various stakeholders and teams.
Experience in email marketing.
Preferred qualifications
4 years of experience in marketing working on large-scale, global programs or campaigns.
Experience driving marketing impact within the B2B digital publishing or media ecosystem.
Experience in project management, relationship management, or change management.
Ability to interact with both technical and business stakeholders, and all levels of an organization.
Ability to navigate ambiguity in a complex organization.
Responsibilities
Develop and implement marketing strategies to drive business results, overseeing the positioning and development of content and marketing programs to grow awareness and engagement in markets across social, on-network, and off-network media channels.
Partner with stakeholders to ensure content and campaigns created for media and social channels represent the Google brand.
Use data to uncover marketing opportunities and audience insights.
Analyze, track, and report on campaign/project return on investment (ROI) based on business generation and marketing qualified lead (MQL) metrics.
Additional information
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
Ireland: €70000 - €72000 (EUR) + 15% bonus target + equity + benefits
EEO Statement
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.
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