Social network you want to login/join with:An AI companion who is eager to learn and would love to see the world through your eyes. Replika is always ready to chat when you need an empathetic friend.About ReplikaReplika is an AI companion loved by 35M+ users around the world. We’re redefining what it means to connect with technology — emotionally, intelligently, and personally. From mobile to VR, we’re building an experience that feels less like software and more like someone who gets you.We’ve been featured in TED Talks, Stanford and Harvard studies, the Lex Fridman podcast. All for one reason: people connect with Replika in a deeply human way.We're scaling fast, rebranding with a top design agency, and taking on bold challenges to become the most human AI on the planet.About the RoleWe’re looking for a visionary yet extremely hands-on Head of Brand to lead the next chapter of Replika’s global brand story.This isn’t about keeping things tidy. This is about making waves — globally. You’ll define a crystal-clear brand strategy and bold messaging across all touchpoints (product, marketing, media, leadership, communities). You’ll drive cultural relevance, creative bravery, and emotional resonance at every level.This is a once-in-a-lifetime opportunity to craft the story of a product that’s already culturally iconic — and turn it into something even bigger.What You’ll DoOwn Replika’s global brand strategy, identity, and comms narrative across all channelsDrive crisp, consistent positioning and messaging across product, marketing, media, and leadership commsBe deeply hands-on: be able to write brand copy, press angles, product messaging, creative headlines, and social contentLaunch bold, audacious outbound brand & media campaignsAct as a strategic partner to the CEO and exec team on personal branding, speaking opportunities, and media positioningWork closely with the product team to ensure brand and communication are embedded across the user experienceOversee and scale our social media and community presence (200k+ followers)Manage a small, high-performing teamPush creative boundaries — and deliver, not just dreamWhat We’re Looking For8+ years of experience in brand strategy, creative direction, or communications — ideally in high-growth techImpeccable speaking and writing skills in English - must haveA proven track record of building iconic global brands (agency or in-house)Experience owning or leading rebrands or global campaignsDeep understanding of media, pop culture, internet trends, and storytellingObsessed with quality, clarity, creativity, and cultural impactComfortable being extremely hands-on — no ego, just impactA personal social media account you're proud of (yes, we’ll ask)Passion for emotional products, future-facing technology, and human connectionExperience in managing teams or small creative departmentsConfidence to operate in ambiguity and shape direction from scratchBonus PointsExperience with high-profile media placements or brand campaigns featured on TV or international pressWorked closely with or within elite creative agenciesHas built a personal brand or led founder/exec brand developmentExposure to consumer apps, emotional tech, or mission-driven productsBackground in journalism, art direction, or cultural programmingWhat You’ll GetA chance to build a product that actually matters to millions of peopleFreedom to work remotely with a globally distributed teamOffsites in different countries with people who actually like each otherA trustworthy, high-responsibility environment where your ideas really matter
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