Job Title: Ticketing & Membership Sales Manager
Location: HQ Abbottstown, Dublin
Direct Reporting Line: Commercial Director
Commencement Date: TBC
Duration: Permanent / Full Time
Work Model: Hybrid
Introduction
The Football Association of Ireland (FAI) is the national governing body for football in Ireland, driving the growth, promotion, and development of the game at all levels. We are passionate about inspiring participation, supporting talent, and celebrating the power of football to unite communities across the country. With a proud history and an ambitious vision for the future, the FAI is committed to fostering excellence on and off the pitch, ensuring the game is inclusive, accessible, and a source of national pride.
Purpose of the Role
The Ticketing & Membership Sales Manager will lead the strategic direction and execution of Club Ireland, Corporate, and hospitality sales. This role drives revenue growth, develops meaningful partnerships, and maximises match-day income while enhancing the supporter experience. The role works closely with the Commercial Director to secure partnerships that grow the support base for Ireland's international teams.
Key Responsibilities
• Develop and implement a comprehensive sales strategy aligned with FAI's commercial objectives.
• Manage and optimise Club Ireland, Corporate Boxes, hospitality, and group ticket sales.
• Build and maintain strong relationships with corporate partners and key stakeholders.
• Lead contract negotiations and ensure agreements are favorable and deliverable.
• Continuously improve the sales process using CRM tools and data insights.
• Collaborate with the Marketing & Communications team to drive lead generation and promotional campaigns.
• Monitor and report on sales targets, performance, risks, and opportunities.
• Innovate new revenue streams beyond core ticketing and hospitality offerings.
• Support and develop the ticketing and membership team through training and motivation.
• Represent FAI at commercial meetings, events, and industry forums.
Person Specification
• Strategic thinker with strong commercial acumen and a results-driven mindset.
• Excellent relationship-builder with strong negotiation and influencing skills.
• Highly organised with the ability to manage multiple projects and priorities.
• Confident communicator capable of presenting to corporate and C-suite stakeholders.
• Positive team player with a proactive, solution-oriented approach.
• Enthusiastic about football and supporter engagement.
Experience and Qualifications
Essential:
• Proven experience in sales, business development, or partnership management, ideally in sports or related industries.
• Strong track record of achieving targets and securing partnerships.
• Exceptional communication, negotiation, and relationship management skills.
• Strategic thinker with the ability to execute and lead with a hands-on approach.
• Bachelor's degree in Business, Marketing, Sports Management, or a related field.
Desirable:
• Passion for sport and understanding of the sports industry ecosystem.
• Existing network of corporate contacts in Ireland.
• Knowledge of CRM and sales pipeline management tools.
• Ability to analyse data and translate insights into actionable sales strategies.
• Understanding of digital and social media trends for commercial prospects.
• Presentation design and proposal development skills (PowerPoint, Keynote, Canva).
• Minimum of three years' B2B sales experience.
• Experience working cross-functionally within teams.
• Flexible working practices including weekends.
Skills & Professional Knowledge
• Sales strategy development and execution.
• CRM and pipeline management.
• Contract negotiation and partnership management.
• Commercial awareness and revenue generation.
• Leadership & team management
• Commercial acumen
• Relationship building
• Negotiation & influence
• Strategic planning
• Results orientation
Competencies
Core Competencies
1. Innovation & Continuous Improvement (Progress)
Thinks creatively and with an open mind to identify new opportunities for growth and improvement. Embraces change positively and contributes to building a better future for Irish football.
2. Drive & Commitment (Passion)
Demonstrates energy, enthusiasm, and pride in everything they do. Takes initiative, delivers results, and strives to make a meaningful impact on the game and the organisation.
3. Collaboration & Teamwork (Togetherness)
Works effectively and respectfully with others to achieve shared goals. Supports, challenges, and motivates colleagues to perform at their best, recognising that success is achieved together.
4. Communication & Influence (Togetherness / Passion)
Communicates clearly, openly, and respectfully with colleagues and stakeholders. Builds positive relationships, inspires trust, and represents the FAI with professionalism and integrity.
5. Accountability & Professional Excellence (Progress / Passion)
Takes ownership of performance and upholds high standards in all tasks. Acts responsibly, follows through on commitments, and contributes to the FAI's vision of continuous progress and excellence.
Our Benefits
We are proud of the range of benefits we can provide:
• Two premium level tickets to each home international game
• Sick pay scheme and family friendly leave
• Opportunities to work at international matches
• Company pension
• Life assurance
• Bike to work scheme
• Free onsite parking
• Employee assistance programs
• Hybrid working arrangements and flexible hours working arrangements
• Discounted access to the National Aquatic Centre and gym complex
Application Details
Closing date for receipt of applications is close of business on 17th December 2025.
Shortlisting and interviewing process will take place thereafter.
The Football Association of Ireland is an equal opportunities employer and promotes Equity, Diversity & Inclusion (ED&I).