Director of Marketing
We are seeking an innovative and commercially driven marketing leader to join our team at a 5-star hotel on Ireland's west coast.
About the Role
This is an exciting opportunity for a visionary marketer to shape the brand's presence across digital and offline platforms. As Director of Marketing, you will be responsible for leading the development and execution of innovative marketing strategies that drive growth and engagement.
* Develop and implement a cutting-edge digital roadmap that drives traffic, boosts conversions, and fuels revenue growth across all online platforms.
* Manage all digital assets: website, social media, ezines, paid ads, third-party listings, and more.
* Deliver impactful SEO/SEM strategies, PPC, Metasearch campaigns, and data-driven performance marketing.
* Leverage tools like Google Analytics and social listening to continuously optimise campaigns and UX.
Responsibilities
You will be responsible for:
* Leading the marketing function and nurturing talent.
* Aligning teams and hitting KPIs.
* Reporting on performance weekly and monthly.
* Contributing to budget planning and cross-property initiatives.
Requirements
To be successful in this role, you will need:
* A degree in Digital Marketing or equivalent.
* Minimum 2 years experience in a senior B2C marketing role, ideally within hospitality or luxury brands.
* Proven success in developing and scaling digital campaigns that convert.
* Deep knowledge of website performance, UX, SEO, analytics, CRM, and social platforms.
* Strong content creation chops, including visual eye and copywriting flair.
* Results-driven mindset, with experience managing performance-based KPIs and budgets.
Benefits
As a member of our team, you will enjoy:
* Paid holidays
* Meal allowance
* Parking
Why Join Us?
Be part of a passionate team that values innovation, creativity, and excellence. Collaborate with like-minded individuals who share your passion for delivering exceptional guest experiences. Work in one of the most inspiring hotel environments in the country where heritage meets modern luxury.