Job Description
We are seeking a highly skilled Marketing Technology Research Specialist to join our team in Ireland or the UK. As part of our cross-functional Marketing Technology group, you will play a key role in shaping our enterprise marketing technology ecosystem.
The ideal candidate will have experience in Mar Tech, Ad Tech, analytics, paid media operations, or digital insights roles and be able to translate marketing needs into scalable technical solutions. You should have hands-on experience with tools such as GA4, Looker/Power BI, Sprinklr, Brandwatch or similar.
Key Responsibilities:
* Strategy & Roadmapping
* • Define the strategic vision and capability roadmap for Social and Ad Tech platforms.
* • Conduct ongoing market research to identify opportunities and innovations relevant to B2B and D2C media strategies.
* • Lead platform evaluations and vendor assessments.
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