Global Commercial Manager - V-Core & Complementary Solutions (IRE)
Vitalograph is the world’s leading manufacturer of medical respiratory diagnostic devices and software. This role drives sustainable revenue growth, market expansion, and commercial excellence across global priority markets in Ireland.
Responsibilities
Achieve commercial revenue and margin targets for V-Core spirometers and complementary solutions.
Develop and implement Go-To-Market plans in the region to achieve V30 growth.
Prioritize region-specific targets and partner with regions via matrix working to execute targeted campaigns.
Collaborate with product management and R&D to align commercial plans with product strategy and roadmap.
Track KPIs monthly and quarterly.
Growth Strategy, Planning & Execution
Identify and prioritize key growth opportunities across regions, customer segments, and product portfolios using market data and internal performance metrics.
Develop integrated global and regional commercial plans aligned to revenue and profitability targets.
Translate strategy into clear, executable initiatives with defined milestones, ownership, and KPIs.
Lead forecasting, budgeting, and performance tracking against growth plans.
Regional & Segment Opportunity Development
Conduct deep analysis of regional markets to uncover whitespace opportunities and expansion pathways.
Define target customer segments and tailored value propositions.
Support market entry strategies, including channel selection, pricing, and localization of offerings.
Sales Partnership & Enablement (Direct & Indirect)
Partner with regional direct sales teams and distributor networks to co-create and execute growth plans.
Equip teams with tools, training, and insights needed to drive pipeline generation and conversion.
Establish best practices in sales processes, account management, and opportunity prioritization.
Support key account strategies and participate in strategic deals where needed.
Drive alignment, accountability, and performance management across direct and indirect channels.
Distributor & Channel Management
Evaluate and optimize distributor networks for strong market coverage and performance.
Define clear expectations, targets, and support models for partners.
Implement performance reviews and continuous improvement initiatives.
Product & Market Alignment
Collaborate with Product Management and R&D to align commercial priorities with product strategy.
Provide market and customer feedback to inform innovation and lifecycle management.
Lead and support successful product launches with clear positioning, pricing, and go-to-market strategies.
Marketing & Demand Generation
Partner with marketing to design targeted campaigns and education initiatives aligned to priority segments and regions.
Ensure consistent and compelling messaging tailored to local market needs.
Market Access & Commercial Insight
Monitor reimbursement environments, healthcare policies, and competitive dynamics impacting growth.
Integrate market access considerations into commercial planning and execution.
Performance & Analytics
Define and track KPIs related to growth, regional performance, segment penetration, and channel effectiveness.
Use data-driven insights to refine strategies, reallocate resources, and improve execution.
Key Skills & Competencies
Strategic thinking with strong operational execution.
Ability to translate market insights into actionable growth plans.
Strong collaboration and influencing skills across diverse, global teams.
Commercial acumen and financial planning expertise.
Excellent communication, negotiation, and stakeholder management skills.
Analytical, data-driven decision-making capability.
Success Metrics
Achievement of regional and global revenue growth targets.
Identification and conversion of new market and segment opportunities.
Effectiveness of direct and indirect sales channel performance.
Execution of growth initiatives on time and within plan.
Market share gains in priority regions and segments.
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