Brand Manager Dublin 18 (Hybrid) Full clean drivers licence and access to your own car required. Salary: €60-65K We are seeking an experienced and creativeBrand Managerto support a large nationwide franchise network. This is a hands-on role focused on driving local marketing success, strengthening brand presence, and ensuring franchise partners receive the practical support they need to grow What Youll Do Marketing Delivery & Campaign Execution *Bring the national marketing strategy to life across a wide network of franchise businesses. *Plan and roll out content and campaigns across key social channels (Facebook, Instagram, TikTok, LinkedIn, YouTube). *Build tailored marketing plans for individual offices based on local opportunities and challenges. *Adapt wider group campaigns for maximum impact at local level. Supporting Franchise Partners *Provide practical, day-to-day marketing support to franchise owners and their teams. *Visit member offices regularly (around 2 days per week) to offer in-person guidance, troubleshoot challenges, and help them stay consistent with their marketing activity. *Maintain steady communication with each office to keep campaigns on track. Digital, Social & Content *Help franchise members strengthen their digital presence with clear, actionable advice. *Support them in creating engaging content and understanding what performs well. *Break down digital metrics into simple insights they can use to improve future activity. Teamwork & Leadership *Manage and support the Countrywide Marketing Executive, guiding their day-to-day work and development. *Work closely with the full marketing team and collaborate with Business Development Managers to support network growth. Budget & Reporting *Oversee the National Advertising Fund (NAF) for the franchise group, ensuring budget is used effectively. *Track and report on key marketing results such as campaign performance, ROI, social engagement and member feedback. What Youll Bring *Proven experience in marketing ideally within a franchise, multi-site or property-related environment. *Strong digital marketing and social media knowledge, with confidence in content creation. *Experience working with business owners or supporting teams on marketing and lead-generation initiatives. *Excellent communication and relationship-building skills. *A proactive, hands-on approach with an ability to juggle travel, office work and admin. *Experience managing budgets and reporting on campaign performance. *Ability to mentor and support junior team members. Get in Touch For further information please contact Fiona Ralph on or call #LI-FR3 Skills: 'Brand Manager' 'Franchise' 'Digital'