The Content Writer will be a key player in the marketing and communications team, crafting high-quality, technical, and engaging content that articulates and supports the value propositions of our products and services. This role demands a unique combination of technical acumen, creative flair, and storytelling prowess to produce a diverse array of content, including white papers, application notes, social media, success stories, and more.
Your responsibilities
1. Collaborate with product management, sales, and communications teams to develop compelling content that resonates with our B2B target audience, including technical end-users, key decision-makers, internal sales, channel partners, and media.
2. Translate complex technical information into clear, concise, and engaging content for various assets such as white papers, application notes, social media, success stories, and more.
3. Work with product teams to understand user needs, pain points, and value drivers to effectively communicate our value proposition for marketing impact.
4. Create content on higher-level topics such as sustainability and digitalization, reflecting the company’s commitment to these themes.
5. Ensure all content aligns with brand guidelines and meets high standards for quality and accuracy.
6. Stay updated on industry trends and incorporate best practices into content creation.
Your background
* Bachelor’s degree in Marketing, Engineering/Science, Journalism, or related field.
* Proven experience in technical writing, preferably in a technology or B2B environment.
* Fluency in English.
* Excellent written and verbal communication skills, with attention to detail.
* Creative, innovative, and customer-centric mindset, capable of translating complex technical concepts into simple, engaging messages.
* Strong understanding of content marketing strategies and SEO principles.
* Team player with the ability to collaborate globally.
* Self-motivated, organized, and able to manage multiple projects and prioritize effectively.
More about us
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